Fair Bolzano

29 Jul 2010

27 Jul 2010

22 Jul 2010

19 Jul 2010

14 Jul 2010

13 Jul 2010

12 Jul 2010

08 Jul 2010

06 Jul 2010

29 Jun 2010

The Myth of the Apple at Interpoma 2010

17 Jun 2010

Genuine, simple and reassuring. But also tasty, hedonistic and multisensual. And practical, pocket-sized and versatile too. These are some of the reasons why the apple became a myth, as will be clear at Interpoma, the only international trade exhibition dedicated solely to apples, in Bolzano, South Tyrol, Italy, from 4 to 6 November 2010.

(Bolzano, 17 June 2010) The apple is a “warm” product, that appeals to consumers’ heads, stomachs and hearts. Apples taste of nature and have an archetypal shape: they symbolise authenticity and fruitfulness. And they also embody a series of universally positive values such as genuineness, lightness and simplicity. This is why, according to sociologists, the apple is the fruit which best represents the social and cultural trends of this new millennium, described in Italy (where “mele” is the word for “apples”) as the Melennium.
The apple’s status as a myth will be the main theme of the congress that opens the 2010 edition of Interpoma, the International Trade Show on the cultivation, storage and marketing of apples which will take place in Bolzano Fair from 4 to 6 November.

Apples are in tune with all the macro-trends of the current age: they’re democratic, because they suit all ages and all incomes. They’re delicious and multisensual, thus appealing to consumers’ hedonistic side. But they’re also extremely practical, versatile and flexible, adapting perfecty to the needs of consumers in perpetual motion. Then again, they’re so easy to eat and digest. And above all they satisfy the need for tranquility, security, healthiness and naturalness.
In other words, the apple succeeds in harmonising opposites: a fruit that manages to simultaneously evoke the ancient and the modern, that appeals to everyone – men and women, adults and children – and transcends all barriers of race, creed and nationality.

After all, ever since the time of Adam and Eve the apple has played a key role in human affairs. And throughout history it has appeared in countless tales that have enriched and deepened its symbolic meanings. Its mythic status has effortlessly adapted to the most modern semantic significances… New York’s future-looking vitality expressed in “The Big Apple”, used in book and film titles, and playing magic roles in children’s stories that have remained engraved in the hearts of every adult.

So, don’t miss Interpoma, at the Bolzano Fair from 4 to 6 November, where the history and lived experience of the apple will be the prelude to more practical and commercial considerations concerning a fruit that is becoming increasingly global: production is booming in countries like Russia, the Ukraine and Moldavia, while consumption is rocketing in new markets like North Africa and the Middle East.

www.interpoma.it

09 Jun 2010

New Dates and New Venue for Alpitec China

08 Jun 2010

“Alpitec China 2011” will incorporate a number of changes. The Tradeshow for Mountain and Winter Technologies 2011 will take place at the same time as “ispo china”, the leading tradeshow for sports articles in the Asia-Pacific region – both will be held from February 23 to 25.

Bolzano, June 2010 - The start date is new, and the duration is as well. Since Saturday is one of the strongest days of the week for sales amongst retailers, the dual tradeshow will henceforth be held from Wednesday to Friday. With this step, our partner, Munich International Trade Fairs, is responding to the desire of merchants throughout the whole industry to make use of the entire duration of the tradeshow and, at the same time, to spend the most important day of the week at their businesses.
On top of that, “ispo china/Alpitec China” will move to the new site of the China National Convention Center (CNCC) in Beijing. The CNCC was built for the 2008 Olympic Games and meets the most modern standards. With two new hotels integrated into the site, and the subway connection in immediate proximity, exhibitors and visitors are guaranteed the best possible service and thus a pleasant stay during the tradeshow.
“This year’s ispo china/Alpitec China was a major success for us, with a visitor satisfaction rate of 90%,” said Gernot Rössler, President of Messe Bozen AG. “We were able to increase both the number of exhibitors and the exhibition space at Alpitec China. We are particularly proud of the high level of participation on the part of Chinese exhibitors, who have shown us that the time has arrived for technological know-how in the winter sports sector.” The product presentation of the double tradeshow will be rounded out by the Asia Snow Pacific Conference (APSC) featuring practice-related informational events and international speakers addressing the latest topics of the Chinese winter sports industry. The 2009 edition marked the first ski-servicing course, at which participants from a great many areas of China were instructed in the techniques of ski preparation. This double tradeshow has now definitively come into its own with a considerable increase in visitors of 21% relative to 2009. And 86% of the visitors stated that they also wished to attend the tradeshow in 2011.

01 Jun 2010

31 May 2010

26 May 2010

18 May 2010

14 May 2010

12 May 2010

11 May 2010

10 May 2010

INTERPOMA: an outstanding benchmark for the entire apple economy

10 May 2010

(Bolzano, 10 May 2010) Spring has come to the South Tyrol apple orchards. The season that is now beginning will eventually conclude with “Interpoma”, the International Trade Show devoted to apple cultivation, storage and marketing programmed from 4 to 6 November 2010. Since all the most important players in the sector will be taking part, there are great expectations for the novelties that will be presented on this occasion.
In mid-March, the first blossoms appeared in the apple orchards that cover 18.500 hectares of cultivatable terrain. The Laimburg Agrarian and Forestry Experimental Centre recorded that the Golden Delicious trees sprouted one week later compared to last year and four days after the 21st of March, the date taken as the average for many years.
From the apple marketing viewpoint, over the last two years (since the previous edition of Interpoma, in 2008), the South Tyrol apple industry has seen important changes and major novelties. This has been due above all to the renewal of marketing structures and the creation of new alliances, in response to the inexorably increasing importance of the food retail trade. Since 2008, the seven fruit cooperatives of the Val Venosta – reunited in the Vi.P Association, responsible for roughly one third of local produce – have been coordinating sales of their produce through a single sales point. As from this year there will also be intense synergetic collaboration between the 18 different cooperatives united under the VOG, Association of South Tyrolean Fruit Growers' Co-operatives. This organisation will sell their members’ combined output (roughly two thirds of South Tyrol’s apple harvest) through four Pools.
Inter-regional cooperation and a common approach to Eastern markets are at the basis of the organisation FROM, recently formed from synergies between VOG and Vi.P, both producers’ associations from the region of Trentino and the fruit processing company VOG Products.
In recent years the South Tyrol apple harvest has set one record after another. Various experts, however, believe that fruit and vegetable sector has probably reached its peak: as far as the current season goes, nonetheless, they declare themselves decidedly optimistic. According to observations made by the Fruit-growers and Vine-growers Advisory Centre, despite the record harvest of 1.1 million tons, the new spring blossoms are extremely promising.
From a cultivation and nursery viewpoint, there is a widespread appetite for change. South Tyrolean fruit growers have been showing courage in renewing their apples varieties. Up to just a few years ago the tendency was to grow established varieties, but now various new kinds of apple are making their appearance, like Modí® (CIV G198), Kanzi® (Nicoter) and Jazz® (Scifresh), in the conviction that in future these newcomers will open up new profitable horizons. On the other hand, the Pink Lady® remains consistently attractive to many growers.
In the field of agriculture – as in all economic activities – a crucial factor in achieving success is the ability to keep well informed. In this sense “Interpoma”, which will take place in the Bolzano Trade Fair complex from 4 to 6 November 2010, presents a perfect opportunity for all those operating in the apple sector, offering unequalled possibilities for updating knowledge and exchanging information.

For further information:

Elena Vincenzi
Interpoma International Press Office c/o Fruitecom
+39-059-7863894

Cristina Pucher
Press Office Fiera Bolzano Spa
+39-0471-516012

www.interpoma.it

03 May 2010

02 May 2010

30 Apr 2010

29 Apr 2010

27 Apr 2010

26 Apr 2010

22 Apr 2010

19 Apr 2010

17 Apr 2010

16 Apr 2010

14 Apr 2010

13 Apr 2010

FIS press conference at ALPITEC/PROWINTER

13 Apr 2010

Presse release

12 Apr 2010

07 Apr 2010

01 Apr 2010

26 Mar 2010

25 Mar 2010

24 Mar 2010

23 Mar 2010

22 Mar 2010

19 Mar 2010

17 Mar 2010

15 Mar 2010

12 Mar 2010

Satisfied Faces at Alpitec China

11 Mar 2010

After three successful days in the China International Exhibition Center in Beijing, “Alpitec China 2010” closed its doors with a new visitor record that was achieved along with “ispo china”. A full 16,300 visitors from the sector acquired an overview of the latest winter trends in the Asia-Pacific region at the double tradeshow that ran from March 4 to 6, 2010.

(Bolzano, Italy, March 11, 2010) “Alpitec China was a great success for us,” said Gernot Rössler, president of Fiera Bolzano S.p.A./Messe Bozen AG, who was on site along with the project team.“We were able to increase both the number of exhibitors and the exhibition space. We are particularly proud of the high level of participation on the part of Chinese exhibitors, who have shown us that the time has arrived for technological know-how in the winter sports sector. The product presentation was rounded out by practice-related information events, such as China’s first Ski Man course.”
The comprehensive accompanying events with specialized conferences such as the Asia Pacific Snow Conference (APSC) and other events in conjunction with this double tradeshow make it one of the most important platforms for communications and networking for the winter sports sector in the Asian market. With a considerable increase in visitors of 21% with respect to the previous year, “ispo china/Alpitec China” was successful in making a clear breakthrough with the Asian market. General satisfaction also prevailed with the exhibitors:
“ispo china/Alpitec China is a great tradeshow with very many visitors,” said Mirco Demetz of Demac GmbH. “China is a very good market for us with an enormous potential for the winter sports industry. Interest in skiing sports is very high.”
“The double tradeshow of ALPITEC and ispo china has special significance, since it is currently the only B2B tradeshow in the sector in China,” stressed Christian Amtmann, editor of the international cable car magazine ISR. “For us, the clientele in China is very important, and for that reason, professional tradeshows such as this one are indispensable for promoting our products and know-how. The exchange is important for both sides, since China is the only market with large growth.”
Also enthusiastic about the crowd of visitors was the head of LEITNER Asia Ltd., Markus Sigrist: “It is a pleasure for me to see how the ski industry is developing in China. Along with the growing interest in skiing sports, our opportunities are also growing to expand in the Chinese market.”

10 Mar 2010

Prowinter, eco-friendly trends under the spotlight

09 Mar 2010

Prowinter is an excellent occasion to find out what’s new for the 2010/2011 winter season. A valuable opportunity for all, but particularly for small and medium distributors and trade professionals who, in a venue with a human dimension such as Bolzano, can find attentive, dedicated support while exploring the main industry trends.

With just over a month before the gates open, Prowinter 2010 has already confirmed the participation of all the major brands in the represented segments.
Ski manufacturers will be showcasing revolutionary new products and technical solutions that go against the grain. The general trend, influenced by the demands of an increasingly sophisticated market, is for modern interpretations of the all-mountain carving ski, with average widths of between 72 and 80 mm and beyond. This equipment guarantees balance, stability, edge hold and easy use thanks to geometries typical (until now) of freeride models.
Winter sports goods are increasingly manufactured using natural materials. Some of the skis and snowboards on show at Prowinter 2010 are made from fast-growing bamboo, wood sourced from forests near to the production sites or recycled material. Resins, glues and other potentially toxic substances are used more and more sparingly on production lines.
In the domain of boots, among the innovations on show we will be able to admire air insulation systems which guarantee thermal sealing and a customised fit, new and ultra-light aluminium gloves, boot liners and fully adaptable shells, as well as new-generation mechanisms that ensure greater freedom of movement when walking uphill or a more comfortable advanced foot position.
Even clothing manufactured in a more sustainable way is no longer the exception and now appeals to the new eco-aware lifestyles of the most sophisticated end consumers.
The world’s leading manufacturers and distributors of machines for the preparation, repair and preservation of skis, snowboards and boots will be offering visitors (dealers, owners and workshop managers, professional skiers, manufacturers and engineers) precise demonstrations of the latest machinery, both top-of-the-range and budget, all set up and fully operational. The offering will be completed by consumables, ski wax, equipment, racks, storage systems and rental management software and hardware systems. Nevertheless, the most significant trend in the rental market involves the aesthetic revamping of ski services, whose image is increasingly perceived as a key element. In line with this philosophy, the companies present at “Prowinter 2010” will propose a vast range of complementary items for workshops, products designed to renovate workspaces and to seduce a discerning young consumer. Through a design process which is more than ever inspired by modernity, the use of natural materials, custom lighting systems and rationalised storage structures, even sports equipment rental businesses are benefiting from the effects of a more refined and biodegradable decor.
So, innovation, style and revolutionary developments in the sector are increasingly influenced by the ecology and eco-sustainability. Companies are stepping up their efforts to protect the environment, not only as regards the end products themselves but also in terms of transportation, energy consumption, use of raw materials and waste management. These are highly topical and relevant issues which Fiera Bolzano has always recognised, appreciated and promoted. Just as Prowinter, during its tenth edition, is committed to supporting a sector which is demonstrating that it has embarked on a process of sustainable development.

Dates: From 13 to 15 April 2010
Opening times: Tuesday and Wednesday from 09:00 to 17:00
Thursday from 09:00 to 16:00
Entry: Reserved for trade professionals
Ticket price: 8 euros; 50% discount for online bookings
Information: www.alpitec.it and www.prowinter.it

For further information:

Alice Camellini
Prowinter Foreign Press Office c/o Fruitecom
+39-059-7863894 Cristina Pucher
Fiera Bolzano Spa Press Office
+39-0471-516012

08 Mar 2010

05 Mar 2010

04 Mar 2010

02 Mar 2010

01 Mar 2010

26 Feb 2010

25 Feb 2010

24 Feb 2010

23 Feb 2010

09 Feb 2010

04 Feb 2010

Myths, territory and energy balance: apples on the agenda at Interpoma 2010

03 Feb 2010

Apple specialists from around the globe will meet at Interpoma 2010 for the traditional conference “The Apple in the World”, which will take place at the Fiera Bolzano Convention Centre from 4 - 6 November 2010.

(Bolzano, 3 February 2010) Interpoma 2010, the seventh edition of the biennial international event dedicated to the apple, will be held at Fiera Bolzano in South Tyrol, Italy, from 4 - 6 November 2010. The trade fair will once again play host to “The Apple in the World”, the most influential conference in the sector organised by internationally renowned pomologist Kurt Werth in partnership with South Tyrolean fruit growers’ organisations.

Over the course of the three-day gathering, prominent international experts and industry representatives will meet to consider the future direction of the global apple industry. The main subject of discussion during the first session, on Thursday 4 November, will be changes in the market and production geography of apples. Besides focusing on commercial opportunities in the Middle East and North Africa, there will be a special insight into the new fruit-growing basins of southeast Europe, including the Caucasus, Krasnodar, the Don region, Moldova and Ukraine.

The theme of territory will also be central to the opening address on the Myth of the Apple. The presentation will analyse – from a historical and literary perspective – the significance attributed by different cultures to the fruit of sin, with the aim of elucidating the cultural connotations that make each region unique, akin to the concept of the wine-growing terroir.

The Residues, Carbon Footprint and Energy Balance of the apple sector will instead be the main topics of the second day on Friday 5 November. The floor will be opened to discussion between exponents in the domains of production and distribution, academics and representatives of environmental organisations on the hottest issues linked to food security and sustainability in the apple industry. The objective of the session is to build a platform of shared values between all the players in the supply chain, so as to consistently and efficiently meet the demands of consumers who are increasingly sensitive to the issues of food safety and the eco-compatibility of the products that they buy.

The wrap-up session will look at the collaboration between Interpoma and ISAFRUIT, the interdisciplinary project co-financed by the European Union that is aimed at increasing fruit consumption throughout the continent. During the session, representatives of the main research institutes involved in the project will present the findings of analyses into consumption, health, varietal research, post-harvest techniques and the environment in regard to the apple sector.
“With wide–ranging topics and high-profile keynote speakers, the international conference on the apple is one of the highlights of Interpoma,” commented Reinhold Marsoner, Managing Director of Fiera Bolzano. “Interpoma has always been an exhibition with a strong international focus and it has continued to expand its global reach over the years. During the previous edition held in 2008, the event welcomed 11,653 industry specialists, 40% of whom were overseas visitors from a total of 57 different countries”.

www.interpoma.it

Elena Vincenzi
Interpoma International Press Office c/o Fruitecom
+39-059-7863894

Cristina Pucher
Press Office Fiera Bolzano Spa
+39-0471-516012

03 Feb 2010

01 Feb 2010

29 Jan 2010

28 Jan 2010

The Countdown is Running for ispo china/Alpitec China

27 Jan 2010

Bolzano, January 2010 – From March 4 to 6, 2010, “Alpitec China”, the International Tradeshow for Mountain and Winter Technologies“ will be held for the second time in Beijing together with “ispo china”. The year 2009 was marked by a global economic crisis, although China intervened on a massive scale in order to alleviate its consequences. The economic program was expanded, and the Chinese economy received a boost through initiatives by regional governments. This has also moved the most renowned global players in the sector to participate in the double tradeshow. In Hall 2 of the CIEC (Chinese International Exhibition Center), around forty exhibitors will present themselves at “Alpitec China” from Italy, Germany, Austria, France, Switzerland, New Zealand, and the USA, with nearly a third of them from China. Beijing political scientist Pang Zhongying writes that the crisis “is becoming the starting point for the renewal of our relationships.” It comes at a time in which the cards are being dealt anew throughout the world. Companies in the sector from China and at the international level will be making use of the platform of “ispo china/Alpitec China” to present everything from A to Z having to do with winter sports. The combination tradeshow “ispo china/Alpitec China” is the only Chinese B2B (business to business) tradeshow in the area of winter sports and mountain technologies to offer drivers of business within the sector not only a product show, but also a comprehensive range of information.
This year, the “Asia Pacific Snow Conference” will run with the title “Snow Know-how – The Potential of the Chinese Winter Sports Sector”. The conference will last for two days and is being organized in collaboration with “ispo china”. On March 4, the motto will be “Fun and Popular Sports”, while on March 5, the second day of the conference, the main focus will be on business aspects concerning the construction and management of tourist resorts and ski areas. Work will be off to a quick start on March 4 with China’s most successful speed skater and winner of several Olympic medals, Ye Qiaobo, who, as the proprietor of three indoor skiing facilities, will speak about indoor skiing in China. In addition, there will be reports on attractions and events in ski areas, and the most favorite Chinese ski area will be chosen. On March 5, the discussion will center upon the construction of tourist resorts, the design and development of ski areas for investors, day tourism, and the quantum leap in quality of Chinese ski areas. For applications and information about the APSC, please contact alpitec@mmi-shanghai.com or tel. +86-(0)21-5058-0707-821.

Alpitec China/ispo china 2010
Dates: March 4-6, 2010
Location: CIEC (Chinese International Exhibition Center)
6# East Beisanhuan Road, Chaoyang District, Beijing
10028 P.R. China
Website: www.alpitec.cn

25 Jan 2010

22 Jan 2010

21 Jan 2010

19 Jan 2010

14 Jan 2010

12 Jan 2010

11 Jan 2010

04 Jan 2010

28 Dec 2009

21 Dec 2009

04 Dec 2009

25 Nov 2009

Prowinter 2010 is partner of the 42. Saslong Classic

23 Nov 2009

Bolzano, 25th November 2009 – “Prowinter 2010”, International Tradeshow for Rentals and Services for Winter Sports, taking place from 13th to 15th April 2010 in Bolzano (Italy), celebrates its 10th anniversary entering into a significant partnership with FIS Alpine Ski World Cup Gardena-Gröden (Saslong Classic), with the aim to better use shared synergies. “Prowinter” is leader in the area of winter sports services while World Cup Gardena-Gröden has decades of experience organizing international sport events. “For the very first time this close collaboration with World Cup Gardena-Gröden allows us to cover an impressively wide spectrum of subject areas. These reach from the alpine ski sport to the detailed product offerings for ski rentals, ski schools and ski resorts” says Gernot Rössler, President of the tradeshow in Bolzano-Bozen.
The Saslong Classic has been attracting sport fans from all over the world for years thus encouraging winter tourism in South Tyrol. On the other hand, “Prowinter” was conceived since its first edition as the only international Business to Business platform for suppliers of winter sport services, visiting the exhibition at the end of the season with the main aim of finding special offers and new equipment for their customers. “Prowinter 2010” will take place at the end of the season, from April 13th to 15th, together with “Alpitec 2010”, the 7th international exhibition specialized in alpine and winter technology, in the venues of Bolzano Fair. The positive feedback and appreciation confirm the uniqueness of this fair and its relevance as a meeting place to review the past winter season, honor successful athletes and set the course for the forthcoming season.

23 Nov 2009

18 Nov 2009

16 Nov 2009

10 Nov 2009

08 Nov 2009

06 Nov 2009

03 Nov 2009

26 Oct 2009

23 Oct 2009

21 Oct 2009

16 Oct 2009

14 Oct 2009

12 Oct 2009

10 Oct 2009

09 Oct 2009

06 Oct 2009

05 Oct 2009

01 Oct 2009

29 Sep 2009

Alpitec/Prowinter 2010, a winning concept for a strong market

29 Sep 2009

The Alpitec and ProWinter exhibitions will both take place in the city of Bolzano from 13-15 April 2010. It is already clear, even six months before the opening date of the two international shows for mountaineering technology and winter sports respectively, that the third edition of this fusion event, has met all the requirements needed for a successful repeat, which has always been achieved up to now. The proof is in the numbers: in 2006 there were 287 exhibitors and 9,445 visitors, in 2008 there were 330 exhibitors and 9,550 visitors. Given such figures, Bolzano Fair predicts the turnout for 2010 will be more or less the same. However they believe that the tenth edition of ProWinter, the exhibition for winter sport rentals and services, could set a new record in the number of exhibitors and visitors as there were 239 exhibitors and 5,459 in-sector visitors in 2009.
Two Well-Established and Well-Structured Events
The place and the date of the event have intentionally been set to coincide with the tail end of the winter season. These two factors have, without a shadow of a doubt, contributed to the success of the two specialized trade shows. Bolzano, a city located in one of the most well-known winter tourism regions in Europe, is the ideal stage for the meeting grounds. The event, which will take place two weeks after Easter 2010, will draw on operators in the sector coming from some of the most noteworthy Alpine regions. Alpitec/ProWinter is the only specialized event of its kind organized in the German-rooted region. It is considered an ideal showcase for information on new innovative techniques and sport trends for the up-coming summer market as well as planned investment projections for the winter 2010-2011 season.
The products to be offered at the Alpitec specialized international exhibition will be streamlined and well structured in 2010. Technicians working in ski resort areas will find everything that revolves around the classic sector of winter technology: ski lifts, snow cannons systems as well as tools for creating and maintaining ski slopes. Model sized machines for year-round use will also be on display, including technical solutions for ploughing snow and summer maintenance. The ProWinter international exhibition for winter sport rentals and services will feature a large space reserved for first aid tools and equipment, slope safety and protection, along with everything involved in the management of guest access control, administration, communication and information technology.
The ProWinter exhibition in Bolzano is now considered to be one of the most important exhibitions in the world for winter sports. The event will certainly prove to be a solid point of reference for those working in the Italian supply sector as well as foreign companies in the ski service and rental sector. These suppliers will undoubtedly find the combination of the two specialized exhibitions to be a real professional and well supplied showcase. The exhibition will also be great for those involved with cableway systems, ski schools, equipment and sporting good retailers. During the pre-event phase many participants have already been confirmed and participation requests are being filled. Organizers of the event have already seen great interest in the exhibition from Italian and foreign operators. Aside from the big international names, there will also be many small businesses at the exhibition, many of which see participating in the trade show as a great opportunity to get into contact with those working in the various sectors of interest.
For the first time Bolzano Fair will collaborate with the Chamber of Commerce of Tyrol, which is present with an area dedicated to businesses of Northern Tyrol. The Bolzano Fair management believes that the Alpitec/ProWinter show will offer a wide and complete array of high quality products and services particularly geared towards equipment and machines.
A wide array of projects
The International Ski Federation F.I.S. will strengthen and lend its support once again to Alpitec/ProWinter in 2010. Their support will emphasize the importance these two events have achieved, which feature the technology and winter sports sectors as well as Alpine tourism. Alpitec/ProWinter will also be supported by the O.I.T.A.F., (International Organization for Transportation by Rope), Italian, Swiss and German associations as well as the Dolomiti Superski Consortium and the Associazione Direttori Stazioni Invernali D.S.I.

In collaboration with the above mentioned partners, Bolzano Fair will issue a detailed event program on the various subjects that will be explored at the event. These issues will range from safety, training in the ski sector, to the layout of ski slopes as well as sport and tourism marketing. Company planned events will take place at the forum located in the exhibition pavilion as they traditionally have in the past. In addition to this, the conference hall will play host to many events, among which will be conferences and conventions of various associations.

The Alto Adige and Tyrol day, which is focused on cableways, proves to be an interesting point in the program of events. This event, which has reached its seventh edition, will be held April 15, 2010 from 9:30 a.m. to 1:30 p.m. for the first time at the Alpitec/ProWinter show. Every two years and in alternating turns, the cableway association of Alto Adige and the group of Tyroleans specialized in cableways organize a meeting, which is normally held in the Fall. However, this meeting will take place at the Alpitec/ProWinter show in 2010 as the approximately 330 members of both associations would like to emphasize the importance, beyond regional borders, of trade fairs in Bolzano and the city that hosts them. Siegfried Pichler, President of the Alto Adige Association, has predicted the number of participants will range from 150-200 members, among which also include important politicians from both regions. The event will also take a look at marketing for ski resort tourism, ideas cableway system owners may offer their clients, and incentives for young people in the ski and tourism sectors. The International Ski Federation, supporter of Alpitec/ProWinter, will also play a part in the event.

Various award ceremonies will be held at the Alpitec/ProWinter exhibition as well as a presentation of the winners for the best ski slopes of 2009-2010, which will take place April 14, 2010 at 12 a.m.

28 Sep 2009

25 Sep 2009

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30 Jul 2009

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06 Jul 2009

02 Jul 2009

The apple goes international at Interpoma 2010

01 Jul 2009

The apple industry under the spotlight at Interpoma 2010: production and marketing are the focus of an exhaustive programme of conferences and meetings to be held in Bolzano from 4 to 6 November 2010

(Bolzano, July 2009) The apple sector will take centre stage at Interpoma 2010, the seventh edition of the biennial international trade fair dedicated to the apple, which will be held at the Fiera Bolzano convention centre in Alto Adige, Italy, from 4 to 6 November 2010. The event attracts the industry’s foremost experts from the four corners of the globe here to this northern Italian province, the cradle of the European apple industry, providing an opportunity for trade professionals to assess the health of the sector, unveil exciting new produce, compare notes and do business. Interpoma aims to expand its international scope following the excellent results achieved during the 2008 edition, when foreign visitors accounted for 40% of the 11,653 turnout and official delegations attended from Germany, the United States, Israel, Japan and New Zealand. The 2010 edition of Interpoma will see the involvement of trade associations from all countries, to provide a broader and more informed view of the world apple industry.
As in previous editions, Interpoma 2010 will host top-level conferences and meetings tackling the most compelling issues concerning apple cultivation and marketing, in the presence of the most authoritative international experts. The agenda of the traditional conference “The Apple in the World” will include a meeting on apple cultivation, sales and marketing in Mediterranean countries, a congress focusing on pesticide residue and a session dealing with the industrial use of the apple as a raw material. Another highlight of interest to prospective participants is a presentation by ISAFRUIT (European Fruit Research Institutes Network), revealing the findings of a European study on apple production, storage and consumption conducted by leading research institutes, which will help to gauge the pulse of the world apple industry.

For further information:
Elena Vincenzi
Interpoma International Press Office c/o Fruitecom
+39-059-7863894

Cristina Pucher
Press Office Fiera Bolzano Spa
+39-0471-516012

www.interpoma.it

01 Jul 2009

New Dates for ispo china/Alpitec China 2010

01 Jul 2009

After the success of the first edition of “Alpitec China” 2009 in Beijing, this Tradeshow for Mountain and Winter Technologies will take place together with “ispo china” on a yearly basis from now on. The new date for this double event in the area of winter sports will be the beginning of March. On top of that, “Alpitec China” is being presented with a new logo.

The new dates for ispo china/Alpitec China will be March 4-6, 2010. The timing was moved two weeks later in order to accommodate the ski resort sector. In China, the winter season draws to a close in early March, so a visit to the ispo china/Alpitec China tradeshow offers the opportunity to review the season as it comes to an end and to set the course for the new one.
In 2009, “Alpitec China” was doubled up for the first time with “ispo china“. The three days of the event drew 13,500 visitors, corresponding to an increase of 17 percent over 2008, when “ispo china“ was still being held by itself. By combining these two tradeshows, the selection of clothing and equipment for retailers at “ispo china” has been expanded by ski lift facilities, snowmaking technology, slope grooming equipment, access controls, and equipment for ski rental in the Alpitec pavilion.
While Europe is battling dropping numbers of skiers, this leisure time activity is booming in China. The goal of the double tradeshow is to provide 360 degree coverage of the entire winter sports sector in order to perfectly meet the needs of the Asian market. In addition to China, other markets in Asia that are interesting for the winter sports sector include Korea, Japan, Russia, Kazakhstan, Kyrgyzstan, and India. “Alpitec China” is both an important source of information for visitors to these countries and, at the same time, the perfect opportunity for exhibitors working at the international level to conquer these new, up-and-coming markets.
The Bolzano/Bozen Exhibition Center made its first step toward the East in 2009 with “Alpitec China”, since tradeshows have been more and more undergoing a transformation from being supply-oriented to demand-driven and thus are being held where the demand for the products, technologies, and services being exhibited already exists. In Beijing, there is once again the intention to form a group stand with the Italian Foreign Trade Commission ICE, the Austrian Chamber of Commerce, and South Tyrol’s export organization EOS.
The Bolzano/Bozen Exhibition Center has many years of experience in the organization of tradeshows, and in addition to “Alpitec China”, it will also be organizing another tradeshow in China in 2010 with “China Rescue Expo”. The exhibitors at “Alpitec China 09” have indicated that they were very satisfied with the course of the tradeshow and the organization of the event. The CIEC Exhibition Center proved itself with both exhibitors and visitors, in no small part because of its very central location in Beijing. The overall impression of the first edition was positive with 90 percent of the visitors, while 86 percent of those surveyed indicated that they would also like to attend the second edition next year.

Bolzano/Bozen, Italy, June 2009

01 Jul 2009

24 Jun 2009

17 Jun 2009

12 Jun 2009

11 Jun 2009

10 Jun 2009

09 Jun 2009

04 Jun 2009

03 Jun 2009

20 May 2009

China Rescue Expo: Unlimited Business Opportunities in China

13 May 2009

In order to make the tradeshow presence in the Far East easier for companies, the Bolzano/Bozen Exhibition Center and its Chinese partner, Intex Shanghai, have prepared practical service packages for participation in the “China Rescue Expo” in mid-March in Shanghai. The tradeshow for civil defense, emergency services, and rescue will also be accompanied by a specialized conference.

China, a country with an enormous number of inhabitants and an immense area, is often affected by natural catastrophes. Its rapid economic development carries with it industrial accidents in factories and construction sites, and along with natural catastrophes such as earthquakes, this leads to a growing demand in the area of catastrophe prevention and rescue. In spite of the quick development in the aforementioned sectors, the technology and training in the areas of prevention and rescue in an emergency has relatively lagged behind. Moreover, high population densities and the many public events carry with them a considerable risk for accidents in and of themselves.
The demand in China in the area of rescue technology and equipment is enormous. This is therefore the perfect time, both for international and domestic companies, to enter into the Chinese market and jointly improve safety standards in China. Shanghai is the financial, trade, technology, and information capital of China. A substantial number of the world’s top five hundred companies already have their main business headquarters in Shanghai. The Expo 2010 in Shanghai, as well as measures by the Chinese government that have never before been available for aid in times of financial crisis, offer tremendous opportunities for companies that have established themselves in the sector of catastrophe protection rescue services.
The Bolzano/Bozen Exhibition Center and Intex Shanghai have prepared practical service packages for the “China Rescue Expo” from March 17 to 19, 2010 in Shanghai. These include the roundtrip flight Frankfurt-Shanghai, transfer to a four or five-star hotel adjacent to the Intex Exhibition Center area, and the visa for China. In addition to the advantage of the economical prices in this service package, exhibitors do not
need to take care of anything else and can depend upon the Bolzano/Bozen Exhibition Center as the organizer. Intex, in collaboration with the Bolzano/Bozen Exhibition Center, has prepared a complete transportation and logistics package for exhibitors’ products.
In addition to the product show for Chinese and international companies in the areas of protective clothing, special vehicles and equipment, medical and first aid supplies, information technology, telematics, communications systems, and fire protection equipment, the Bolzano/Bozen Exhibition Center will also organize a top-quality conference program in China. The main topics will be earthquakes and floods. International speakers will provide information on the prevention of natural catastrophes as well as on plans of action and rescue in catastrophe areas.

Contact:
Fabio Da Col
Fiera Bolzano AG
+39 0471 516023
dacol@messebozen.it

05 May 2009

04 May 2009

01 May 2009

30 Apr 2009

28 Apr 2009

27 Apr 2009

23 Apr 2009

20 Apr 2009

17 Apr 2009

16 Apr 2009

15 Apr 2009

Peter Fill at the official opening ceremony of Prowinter

14 Apr 2009

The opening ceremony of the winter sport fair is dedicated to the Silver Medalist of Val d’Isere
On Wednesday, 15th April 2009 at 11 o’clock in the sector C of the fair hall the 9th edition of PROWINTER, the trade fair for winter sports rentals and services, will be officially opened.
We are looking forward to welcome Mr. Luis Durnwalder - Provincial Governor, Mr. Giovanni Morzenti - President of the Italian Winter Sport Association, Mr. Gernot Rössler - President of Fair Bolzano and Peter Fill, the winner of the Silver Medal in SuperG during the last World Championships in Val d’Isere,.
During the official opening ceremony the 26-years-old skier from Kastelruth will be honored by the Provincial Governor for his brilliant achievements.
At 16.30 o'clock, in the Prowinter Forum, Peter Fill will also get the "Gran Premio Pool" as Best Italian athlete 2008/2009.

06 Apr 2009

05 Apr 2009

31 Mar 2009

27 Mar 2009

25 Mar 2009

24 Mar 2009

23 Mar 2009

19 Mar 2009

18 Mar 2009

16 Mar 2009

13 Mar 2009

The Green Energy Market at KLIMAENERGY 09

13 Mar 2009

On the wave of excellent results recorded during the first version of “Klimaenergy”, the organizers have positive expectations for this year’s edition, scheduled in Bolzano September 24-26. The majority of exhibitors from “Klimaenergy ’08” have already indicated their intention of participating at the next edition, too, which will put on display all of the technologies in the field of renewable energy for commercial and public use, with particular attention to their application within integrated systems.

Bolzano, March 6, 2009 – From September 24 to 26, 2009, the exhibition district of Bolzano will welcome the second edition of “Klimaenergy”, the only tradeshow devoted to the commercial and public use of renewable energy, with particular attention to their application within integrated systems. For “Klimaenergy ’09”, which is directed at a specialized public of those working in the field, the organizers from the Bolzano Exhibition Center (Fiera Bolzano) will be sticking with the winning formula of the first edition.
“Klimaenergy ’08 hit the bull’s eye,” affirmed Gernot Rössler, President of Fiera Bolzano. “More than seventy percent of the visitors who came to Fiera Bolzano on occasion of the renewable energies tradeshow work in the field, as engineers and designers, construction workers, in the agricultural and hotel trades, and as executives for the production and distribution of energy. For this reason, Fiera Bolzano chose to remain with the winning formula of Klimaenergy from the previous edition, reinforced by the exhibitors’ enthusiasm.”
The tradeshow sectors are divided into fifteen categories: biofuels, biogas, biomass, cogeneration and regeneration, financing, fuel cells, geothermal, hydrogen, photovoltaic, research institutes, services, solar cooling, solar heating, specialized printing, and wind.
According to the recent study “The Green Virtuous Circle: Propensity for Purchase and Availability of Expenditure – How Much is Today’s Green Energy Market Worth?”, conducted by the international consulting firm Arthur D. Little in collaboration with GSE, (Gestore Servizi Elettrici) [Electrical Service Provider], Italy is a market that is heading more and more toward the use of renewable energy, with incremental values in terms of revenues amounting to around 428 million euros. The study examined the context relating to the certification of the current and forecast consumption of electrical energy by a sample of nine hundred representatives of three market segments: Industry (processing, organized mass distribution, agribusiness), Public Administration (central and local,
education and health, public buildings and athletic facilities) and Domestic Users. The goal of the study was to provide an analysis of market potential linked to the consumption of electrical energy produced by renewable energy sources and to certify production (green pricing), as well as to identify possible evolutions and dynamics of the market, guiding users within the complex frame of reference of green energy. Within the analysis pool, industrial utilization represents 62.4% of the current consumption of green energy, with a potential increase in revenues that can be reinvested of over 327 million euros (76.5% of the total estimated market). This is the segment most interested in green energy and most ready to invest in it. In the analysis pool, Public Administrations represent only 2.2% of current green energy consumption and 3.4% of the potential revenue increases that may be reinvested, equal to 14 million euros. (Source: AGI) (Agenzia Giornalistica Italia) [Italian Journalistic Agency]
This growing interest by the industrial/commercial and public sectors in the use of renewable energy is attested to by the success of the first edition of “Klimaenergy”, held in October 2008. It welcomed nearly five thousand visitors from the sector from seventy-one Italian provinces and six foreign countries, predominantly from Germany. A total of 175 exhibitors participated on an area of around 8,000 sq. m. (87,000 sq. ft.). They expressed such great satisfaction for the contacts made during the tradeshow that the vast majority (89%) indicated their intention to return to the next edition.
Among the numerous positive accounts is that of Giuseppe Petrelli, Northwest Area Sales Manager for ISCOM S.p.A., a company manufacturing integrated photovoltaic systems. He underlined the high quality of the tradeshow’s visitors. “We had a whole array of interesting contacts. Bolzano is an excellent location for a tradeshow such as Klimaenergy: in Alto Adige, an outstanding sensitivity for renewable energies is alive and well. A well-developed culture on the subject has already existed for years, and this is even more evident in comparison to cities like Bologna or Milan, where this type of culture is still at its infancy and not nearly as driven. As a company, we participated in events relating to the topic of energy in those cities, too, and only twenty percent of the visitors were interested in us, while here this percentage is much, much higher.”
Excellent results were also obtained in the hydroelectric sector. Norbert Troyer, proprietor of Turbinenbau Troyer S.r.l., indicated that “Klimaenergy” had completely exceeded his own expectations. “There were many more visitors than we had hoped for who came to Alto Adige expressly for Klimaenergy, even from distant regions like Piedmont. In Italy, Alto Adige is the forerunner in the field of renewable energies, and the conference and forum were fundamental meeting points. The demand is very high, so it would be advisable to repeat this tradeshow annually. On top of that, it was an important occasion for us to meet other parties with whom we can possibly collaborate.”
Martin Atzwanger, CEO of Atzwanger S.p.A., who exhibited systems making use of biomass, biogas, and cogeneration, also indicated that he was very satisfied with the first edition of this event. “I am very pleased. Interest was brisk, and our presence at Klimaenergy contributed to the growth of our image with the public of Alto Adige.”
As also emphasized by many exhibitors, Bolzano represents the ideal setting for a tradeshow such as “Klimaenergy”. The Autonomous Province of Bolzano is at the vanguard of the application of renewable energy. Nearly every form of alternative energy may be found in use within the territory, and local companies and institutions have accumulated extensive know-how that is made available to the exhibitors and visitors of “Klimaenergy ’09” through the numerous initiatives in the program: the international conference on the themes of the event, guided tours of existing plants that use renewable energy, workshops, and specialized lectures.
“Klimaenergy ’09” will offer its exhibitors a complete range of services to facilitate their participation in the tradeshow and make it efficient: from stand set-up to the technology to communications. In addition to the standard package, important communication and marketing services are available to exhibitors for making their company stand out, presenting their innovations, and reinforcing their image in this sector: co-marketing activities offered by Fiera Bolzano, the use of Fiera Bolzano’s press office free of charge for the presentation of product innovations, specific promotion for companies that meet the “Klimaenergy” qualifications, and the possibility of organizing company presentations or lectures with extremely favorable conditions.

All of the information on “Klimaenergy 09” is available on the website: www.klima-energy.it

Contact for exhibitors: Daniel Degasperi – “Klimaenergy” Project Manager - Fiera Bolzano S.p.A., tel. +39-0471 516027, degasperi@fierabolzano.it

For additional information:

Press Office Fiera Bolzano
Cristina Pucher
Piazza Fiera, 1 – I-39100 Bolzano Italy
Tel. +39 0471 516012
Fax +39 0471 516121
pucher@fierabolzano.it
www.fierabolzano.it

BluSfera Expo & Media srl
Press&PR Klimaenergy
Corrado Dal Corno, Simona Baldoni
via Rucellai, 10 - I-20126 Milano Italy
Tel. +39 02 36531203
Fax +39 02 36531598
simona.baldoni@blusfera.it
www.blusfera.it

12 Mar 2009

Asia Pacific Snow Conference - APSC

11 Mar 2009

Highly competent speakers approached this year’s APSC, which specifically targeted ski resort owners and managers. Topics like planning of ski areas as well as the collaboration between existing areas where discussed. Blengini showed which factors have to be considered when choosing an area to develop as ski resort and practically gave insight on the existing development plan of the Kanas area in NW China. Marzola brought the example of Dolomiti Superski in the Alpine Dolomites, where many little owners collaborate in a carusel. Halvardsson explained the success factors of Skistar, where one owner has linked 5 different and geographically distant ski destinations into one group.
Finally, Clemens Lindig, summarized the ideas his fellow speakers gave to briefly show how an access control system supports the aggregation of ski resorts and what other positive effects such a system can have on cutting down costs and expanding marketing activities.
The audience much appreciated the contents of the speeches, as underlined by the numerous questions and spontaneous comments.

Program of the congress
1. Sergio Blengini, engineer and partner of Dimensione Ingeniere, Italy.
Ski resort feasibility study and planning
2. Alessandro Marzola, managing director of Plose Skiarea in Italy; chairman of the board of Zhangjiakou Saibei Duolemeidi Ski resort in China.
Example Dolomiti Superski and vision of the Chinese situation
3. Bo Halvardsson, Skistar Group, Scandinavia
Example Skistar: all services in one hand
4. Clemens Lindig, responsible in Japan and China for Skidata.
Access control systems

The presentations given by the speakers during the congress can be downloaded from the webpage www.alpitec.cn (menu “supporting program”)

Leitner, Prinoth and Duolemeidi mountain resort about ALPITEC CHINA 09

11 Mar 2009

We are very satisfied with the 5th edition of the trade show ispo china held for the first time together with ALPITEC CHINA. High visitor numbers and a good positioning inside the hall made sure that visitors were attracted towards our exhibiting companies Leitner, Prinoth and Duolemeidi mountain resort, and this helped us to strengthen our presence in China. In contrast to previous winter trade shows that have been organized in China, ALPITEC CHINA had exclusively exhibitors from the winter technologies sector, which helped to attract specialized visitors.

Andreas Winkler, coordinator Cluster sports & winterTECH about ALPITEC CHINA 09

11 Mar 2009

Five Italian companies from South Tyrol presented themselves united as Cluster sports & winterTECH by TIS innovation park: “these companies have made interesting contacts and Alpitec China has offered an opportunity to confront with the problems that characterize the Chinese market”, said TIS coordinator Andreas Winkler. “The investment in China is worth it, despite of the economic crisis, because the winter sports in China have a great future: China today already counts around 200 ski resorts.”

Clemens Lindig, responsible for SKIDATA about ALPITEC CHINA 09

11 Mar 2009

Clemens Lindig, responsible for SKIDATA in China, said to be very positive towards the possibilities in China and the next months will show, what the real outcome of the contacts made during Alpitec China will bring. Skidata will definitely again participate at the next Alpitec China edition in 2010.

Oskar Andesner, Austrian trade commissioner in Beijing about ALPITEC CHINA 09

11 Mar 2009

Without any doubt, the sport article industry in China is booming. Due to the fast growing Chinese economy and the increasing wealth of the Chinese, more and more winter sport enthusiasts can be found. The number of skiing regions as well as the amount of people involved in winter sports has grown rapidly and therefore it is time for the 200 –still very small- skiing regions to improve their quality. “It is estimated that, the number of Chinese winter sportsmen grows by more than 700.000 every year and should rise to around ten million skiers in the next five years” mentions Oskar Andesner, Austrian trade commissioner in Beijing. This is the right moment for the European winter sports industry to launch the Chinese market and to set new standards for the future on a worldwide level.

Moshe Tessel, IDE All Weather Snowmakers about ALPITEC CHINA 09

11 Mar 2009

The exhibitor Moshe Tessel from Israel, representing IDE All Weather Snowmakers, is convinced that “Alpitec China” was an important experience for him and his business, he states “Alpitec China 2009 has been a very interesting show to learn about the Chinese Ski Industry. It has been very useful for identifying the largest and most successful ski resorts. I believe that our presence was important for spreading information on our “All-Weather-Snow-Makers” to ski resort owners and managers. We will continue to be present in China in the future and highly appreciated the assistance that Fiera Bolzano gave us, exhibitors, during the show and the support we received from Erwin Stricker to better understand the local industry.”

Paul Bojarski, York/JCI snow making about ALPITEC CHINA 09

11 Mar 2009

Paul Bojarski who represented the companies, York/JCI snow making machine, HEAD ski and winter equipment, TYROLIA ski binding and MAS mountain designer and consultant, in Beijing was very satisfied by the “Alpitec China” and said “Thank you for the very good organization. This was the most efficient tradeshow that we had in China for the last 10 years for ski resort equipments. Our booth was always nearly full, even though Alpitec took place during the opening ceremony of the University winter games which kept many Chinese clients out of Beijing. Next years’ tradeshow should be even better and we will have to get a larger booth to be able to accommodate for these additional visitors.”

Success for Alpitec China

11 Mar 2009

For the first time, “ispo china” and “Alpitec China” were united to perform one Tradeshow together which was held from the 19th to the 21st of February. Welcoming 13.500 visitors meant a surplus of 17 percent compared to the previews years when ispo china presented itself alone. Fiera Bolzano / Messe Bozen is satisfied with the outcome of the Tradeshow which has provided the basis for a second edition in 2010.

The goal of the combined Tradeshows, “ispo china / Alpitec China”, is to cover the whole winter sport sector 360 degrees, to perfectly reach all the needs and demands of the market. The first edition of a tradeshow always faces two challenges, finding enough exhibitors to give insights to all sectors of the market and the visitors have to accept the range of products, explains Reinhold Marsoner, director of the Fiera Bolzano / Messe Bozen. Summing up, Reinhold Marsoner says, “Alpitec China started quite small with only 35 exhibitors coming from eight nations, but the high number of visitors demonstrates the great demand and interest for Mountain- and Winter Technologies in China. The successful accomplishment of a first edition is always the basis for a runner-up”.

Geraldine Coccagna, Project-Manager of “Alpitec China” points out that, “We had three very intensive exhibition days, with a satisfying number of visitors at the stands of our exhibitors. I hope they were able to meet interesting new business partners and don’t expect too much from the first edition of this tradeshow. In general, it takes new businesses quite a while to gain ground in the Chinese market, due to the fact that Chinese business partners are rather sceptical at the beginning. This again emphasizes the importance of continuously being present at this tradeshow.”

09 Mar 2009

07 Mar 2009

06 Mar 2009

05 Mar 2009

04 Mar 2009

03 Mar 2009

27 Feb 2009

26 Feb 2009

A new tradeshow for Civil Security: an International Cooperation

In 2010 Intex Shanghai together with Fiera Bolzano/Messe Bozen will launch the first China International Exhibition for Rescue Technology and Equipment.
The trade show will take place at the Shanghai International Exhibition Centre in March 2010 on an exhibition area of about 8.000 sqm. This is the result of a negotiation between the two fair organisers that have signed on Thursday, last week the cooperation agreement for 5 years in Beijing.

The topic of civil security in China is booming. With the country’s rapid economic development and the growing affluence of its inhabitants China is becoming more and more sensible in emergency and fire fighting and at the same time represents a very interesting market for companies all over the world. For the European and the Chinese companies of the rescue sector, this is the right time to enter the Chinese market and to set new, progressive standards on a worldwide basis.

“China Rescue Expo” is the title of the new tradeshow, which will bring specialists and decision makers of the rescue sector in China to Shanghai. With the new event Intex Shanghai and Bolzano/Bozen Exhibition Centre will put together a 360° rescue and security competence centre for the Chinese market.

The tradeshow will include Chinese and international companies featuring the following products and services: fire fighting devices, personal protective equipment, special vehicles and vehicle equipment, medical equipment and vehicles, rescue services, safety and security, communication technology, emergency products and technology and much, much more for the operation of rescue and security.

The exhibition will be organised by Intex Shanghai, a professional organizer of international exhibitions since 1992 that belongs to the Chinese exhibition industry. Intex is also managing its own exhibition centre located in Shanghai Hongqiao, the first economic and technological zone in Shangahai, and it is affiliated to Shanghai World Expo Group Co. Ltd. Intex Shanghai has been the first international exhibition centre in China authorized by ISO9001 and the first exhibition centre exporting hall management in China.

The Exhibition Centre of Bolzano/Bozen, Fiera Bolzano/Messe Bozen, is a professional Italian exhibition centre located in South Tyrol, a region with a particular competence and know-how in rescue management and technology. With its own trade show “Civil Protect”, that will take place this year from March 27 to 29, 2009 in Bolzano/Bozen, Fiera Bolzano/Messe Bozen, has already a tradeshow in this sector in its portfolio and represents the right European partner for Intex to start up a cooperation for the new project.
Fiera Bolzano/Messe Bozen will handle all the marketing functions and the sales activities for the European market and will support Intex in the strategic organisation process and in the fringe program.

Right now in March, a delegation of Intex will participate at the tradeshow “Civil Protect 09” in Bolzano/Bozen, in order to get in contact with exhibitors, partners and associations to determine the course for the new event in Shanghai in 2010.
“China Rescue Expo” will represent the right opportunity for international companies to present their products and service in China to provide 360 degree coverage of the entire rescue sector and to initiate new contacts with Chinese specialists and decision makers in the rescue sector.

26 Feb 2009

25 Feb 2009

24 Feb 2009

Success for ispo china/ Alpitec China 09

23 Feb 2009

For the first time, “ispo china” and “Alpitec China” were united to perform one Tradeshow together which was held from the 19th to the 21st of February. Welcoming 13.500 visitors meant a surplus of 17 percent compared to the previews years when the tradeshows were organised separately. Fiera Bolzano / Messe Bozen is satisfied with the outcome of the Tradeshow and has provided the basis for a second edition in 2010.

The goal of the combined Tradeshows, “ispo china / Alpitec China”, is to cover the whole winter sport sector 360 degrees, to perfectly reach al the needs and demands of the market. The first edition of a tradeshow always faces two challenges, finding enough exhibitors to give insights to all sectors of the market and the visitors have to accept the range of products, explains Reinhold Marsoner, director of the Fiera Bolzano / Messe Bozen. Summing up, Reinhold Marsoner says, “Alpitec China started quite small with only 40 exhibitors coming from eight nations, but the high number of visitors demonstrates the great demand and interest for Mountain- and Winter Technologies in China. The successful accomplishment of a first edition is always the basis for a runner-up”.

Geraldine Coccagna, Project-Manager of the “Alpitec China” points out that, “We had three very intensive exhibition days, with a satisfying number of visitors at the stands of our exhibitors. I hope they were able to meet interesting new business partners and don’t expect too much from the first edition of this tradeshow. In general, it takes new businesses quite a while to gain ground in the Chinese market, due to the fact that Chinese business partners are rather sceptical at the beginning. This again emphasizes the importance of continuously being present at this tradeshow.”

Paul Bojarski who represented the companies, York/JCI snow making machine, HEAD ski and winter equipment, TYROLIA ski binding and MAS mountain designer and consultant, in Beijing was very satisfied by the “Alpitec China” and said “Thank you for the very good organization. This was the most efficient tradeshow that we had in China for the last 10 years for ski resort equipments. Our booth was always nearly full, even though Alpitec was during the opening ceremony of the University winter games which kept many Chinese clients out of Beijing. Next years’ tradeshow should be even better and we will have to get a larger booth to be able to accommodate for these additional visitors.”

The exhibitor Moshe Tessel from Israel is convinced that the “Alpitec China” was an important experience for him and his business, he states “Alpitec China 2009 has been a very interesting show to learn about the Chinese Ski Industry. It has been very useful for identifying the largest and most successful ski resorts. I believe that our presence was important for spreading information on our “All-Weather-Snow-Makers” to ski resort owners and managers. We will continue to be present in China in the future and highly appreciated the assistance that Fiera Bolzano gave us, exhibitors, during the show and the support we received from Erwin Stricker to better understand the local industry.”

Without any doubt, the sport article industry in China is booming. Due to the fast growing Chinese economy and the increasing wealth of the Chinese, more and more winter sport enthusiasts can be found. The number of skiing regions as well as the amount of people involved in winter sports has grown rapidly and therefore it is time for the 200 –still very small- skiing regions to improve their quality. “It is estimated that, the number of Chinese winter sportsmen grows by more than 700.000 every year and should rise to around ten million skiers in the next five years” mentions Oskar Andesner, Austrian trade commissioner in Beijing. This is the right moment for the European winter sports industry to launch the Chinese market and to set new standards for the future on a worldwide level.
During the tradeshow a meeting, between representatives of the Messe München and the Fiera Bolzano / Messe Bozen with the assistant secretary general of the Chinese sport article association, Luo Jie, who, furthermore, is the director of the, by the association organized, Sport article tradeshow, was arranged. At the moment the association is organising a winter sport article tradeshow in summer, and the goal behind the meeting was to see if a co-operation in the sector “Winter Sport Industry” would be possible.

Bolzano, February 23, 2009

18 Feb 2009

16 Feb 2009

05 Feb 2009

04 Feb 2009

'Prowinter 09' supports FIS campaign 'Bring Kids back to Snow'

04 Feb 2009

‘Prowinter 09’, the International Fair for Winter Sports Services and Ski Renting Equipment held for the 9th time from April 15th -17th within the ‘Bolzano Fair’ plans to put together an important seminar next spring under the high authority of the International Ski Federation (FIS) to support its important promotional campaign ‘Bring Kids Back to Snow’ launched over a year ago to attract more people from the younger generations onto the snow fields. Key partners of ‘Prowinter 09’ including representatives of major ski resorts, ski producers and lifts companies will be invited to attend the meeting in Bolzano and share their ideas and visions on this crucial matter.

In autumn 2007, the FIS President, Mr. Gian Franco Kasper, took the initiative of launching an intense promotional campaign towards youngsters who are not so attracted by winter sports anymore. Mr. Kasper invited all the partners concerned by winter sports activities – such as media, producers of winter sport material, ski resorts, national ski federations - to join forces to support the FIS ‘Bring Kids back to Snow’ campaign encouraging winter sports activities in families, schools, ski clubs and other social areas.

In several countries, the traditional ‘Ski Weeks’ organised by numerous schools all over Europe were discontinued in recent years, creating a major loss for the snow sports and tourism industry while hundredths of thousands of young skiers missed a chance to discover winter sports. They looked for other leisurely activities instead, turning to less healthy forms of entertainment not practised, like skiing, in the open air.

The first results of the FIS campaign will be presented and discussed at the end of May at Dubrovnik, in Croatia, during the next FIS Spring Conference Meetings. The nomination of Mr. Kasper as Chairman of the Coordination Commission for first ‘Winter Youth Olympic Games’ planned at Innsbruck in 2012 will strongly reinforce the position of the FIS in its important initiative in favour of the younger generations. “I am delighted about my nomination to guide the Coordination Commission for the first Winter Youth Olympic Games,” said recently Mr. Kasper at Innsbruck while visiting the Tyrolean capital in company of Mr. Jacques Rogge, President of the I.O.C. “I hope to complete this task
successfully and in great cooperation with the Austrian organisers while fulfilling the goals of the Olympic Movement. The Youth Olympic Games are yet another piece nicely fitting into the FIS campaign of Bring Children to the Snow.”

The management of the International Fair for Winter Sports Services and Ski Renting Equipment at Bolzano, where over 200 companies from 15 alpine and neighbouring Eastern-European countries will be gathering and presenting their products and technology, strongly wishes to be associated to this important movement in favour of winter sports activities. “Prowinter 09 along with all our key partners are closely watching the recent projects of FIS and I.O.C. in favour of youngsters and we strongly support the new momentum which should in the long term help the entire ski business and all the people living from winter sports in our mountains,” explained Mrs. Evi Götsch, ‘Project Manager’ of ‘Prowinter 09’.

“We plan to bring our own contribution to that important operation and wish to organise an important conference about the FIS ‘Bring Kids Back to Snow’ campaign. Along with our regional partners, we wish to confirm our commitment to that operation and hope to present a series of concrete solutions on this subject which directly concerns all the persons living and working in our mountains. Details of our plans will be presented soon,” also added Mrs. Götsch.

Opening Dates of ‘Prowinter 09’: April 15th -17th - 2009
Location: Fair of Bolzano – ‘Fiera di Bolzano’
Opening Hours: April 15th -16th - 2009: 9.00 AM – 6.00 PM
April 17th - 2009: 9.00 AM – 5.00 PM
Entry/Fee: Reserved to professionals - 8.- € per day /10.-€ for 3 days. (50% discount in case of online registration)
Information : www.prowinter.it

Contact Media International Prowinter:
Patrick Lang
Tel: +41 61 281 2804 +41 79 356 2321
Fax: +41 61 281 2828
patrick.lang@worldskinews.com

Press contact Bolzano/Bozen Exhibition Center:
Cristina Pucher
Tel : +39 0471 516012
Fax : +39 0471 516212
pucher@fierabolzano.it

Prowinter 09 soutient la campagne de la FIS ‘Ramener les Enfants à la Neige’

‘Prowinter 09’, La Foire Internationale des Services et de Location de Matériel de Sports d’Hiver qui se tiendra pour la 9ème fois de son histoire du 15 au 17 avril 2009 dans les bâtiments de la ‘Fiera de Bolzano’ prévoit d’organiser sous la haute autorité de la Fédération Internationale de Ski (FIS) une importante discussion avec certains de leurs partenaires pour promouvoir la pratique du ski et des sports d’hiver auprès des plus jeunes générations. Des représentants de grandes régions de skis, de producteurs de matériel de sport d’hiver et de sociétés de remontées mécaniques seront ainsi invités à venir discuter de leur vision des choses dans les bâtiments de la Foire Internationale en avril prochain.

Voici deux ans, le Président de la FIS, M. Gian Franco Kasper, a pris l’initiative de lancer les bases d’une intense campagne de promotion pour les sports de neige auprès des plus jeunes qui ne se sentent plus aussi attirés que leurs aînés par la pratique de ski ou de snowboard. M. Kasper a notamment invité les parties concernées par ces activités – aussi bien les grands médias que les producteurs de matériel de sports d’hiver, les stations de ski, les différentes fédérations nationales – à lancer une campagne commune pour valoriser les sports de neige auprès des familles, des écoles, des clubs de ski et d’autres partenaires potentiels.

Dans de nombreux pays, les traditionnelles ‘semaines de neige’ organisées par les écoles n’ont ainsi plus été reconduites ces dernières années, provoquant indirectement la perte de dizaines, voire de centaines de milliers de jeunes pratiquants potentiels qui se sont détournés des sports de neige pour s’intéresser à d’autres activités ludiques pas forcément pratiquées en pleine nature comme le ski.

Les premiers résultats de cette campagne soutenue par la FIS seront examinés à la fin du mois de mai lors des prochaines réunions des membres de la FIS à Dubrovnik, en Croatie. La nomination de M. Kasper à la tête de la Commission de Coordination des prochains ‘Jeux Olympiques d’Hiver de la jeunesse’ prévus en 2012 à Innsbruck renforcera par ailleurs la position de la FIS dans sa démarche de promotion des sports d’hiver pour les plus jeunes. « Je suis content d’avoir été associé à l’organisation de ces premiers ‘Jeux d’Hiver pour la Jeunesse’ qui contribueront à soutenir la campagne ‘Bring Kids Back to Snow’ lancée par la FIS, » a notamment déclaré récemment le Président Kasper, également membre du Comité International Olympique, lors d’une visite à Innsbruck en compagnie du Président du C.I.O., M. Jacques Rogge.

La direction de la Foire Internationale des Services et de Location de Matériel de Sports d’Hiver de Bolzano, où devraient se réunir à nouveau plus de 200 exposants originaires d’une quinzaine de pays des Alpes et des environs tient à s’associer à cet important mouvement qui ne peut que favoriser le marché international des sports d’hiver.

« La Foire de Bolzano comme tous nos partenaires suit de près les récents projets de la FIS et du C.I.O. relatifs à la jeunesse et tient à apporter sa pierre à cet important édifice que représente la promotion des sports d’hiver auprès des jeunes du monde entier, notamment celle vivant dans nos montagnes » déclarait à ce sujet Mme. Evi Götsch, ‘Project Manager’ de ‘Prowinter 2009.

« Nous prévoyons donc d’organiser un important séminaire en avril prochain lors de la prochaine édition de ‘Prowinter’ à ce sujet pour soutenir cette campagne promotionnelle ‘Bring Kids back to Snow’ de la FIS. Nous voulons contribuer avec nos partenaires régionaux à cette initiative de la FIS qui concerne tout ceux qui vivent des sports de neige dans les montagnes. Nous annoncerons prochainement les grandes lignes de nos projets » ajoutait encore Mme. Götsch.

04 Feb 2009

27 Jan 2009

Snow Know-How at the Asia Pacific Snow Conference

27 Jan 2009

“Snow Know-How” is this year’s title of the “Asia Pacific Snow Conference” within the framework of ispo china/ALPITEC CHINA from February 19 to 21 at the CIEC, China International Exhibition Center, in Beijing.

The “Asia Pacific Snow Conference” will open on Friday, February 20 at 2:00 P.M. in Pavilion 2 of the CIEC, China International Exhibition Center, in Beijing. Experts from China and Europe will report about their experience in the construction and operation of ski areas. Other topics will also come up, such as geological requirements, meteorological conditions, and strategic considerations of locations. In addition to the selection of the site in consideration of the catchment area and many other factors of a technical and strategic nature, the financial factor will also be discussed. For example, Alessandro Marzola, owner of a ski area in the Dolomites, will explain a business plan for a ski area in which the strategy and the goals have been worked out, as have all of the management and financial aspects of a plan. An entrepreneur from China will report on an example of the genesis and development of a ski area in China, while Bo Halvardsson from Scandinavia’s larges ski area operator, Skistar Group, will speak about topics such as vacation destinations, customer service, marketing, and the development of offers.
ALPITEC CHINA will include exhibitions by Chinese and international companies featuring the following products and services: ski lift facilities and accessories, equipment and machinery for setting up and grooming ski runs, snowmaking systems, cashier systems and admission controls, survival equipment and mountain rescue implements, time measuring devices and accessories for equipping competitions, leisure time equipment for snow parks, machinery and materials for the repair and maintenance of winter sports equipment, and much, much more for the operation of a ski area.
In addition, within the framework of ispo china/ALPITEC CHINA, a podium discussion will be held about rentals and service in winter sports, and there will be product presentations by ispo and Alpitec exhibitors.

Complete information may be found at www.alpitec.cn

27 Jan 2009

24 Jan 2009

23 Jan 2009

21 Jan 2009

16 Jan 2009

15 Jan 2009

13 Jan 2009

Everything for the snoe sports

Everything from A to Z having to do with snow sports can be found by visitors to the combined tradeshow ispo china/Alpitec China from March 4 to 6, 2010 in Beijing. The only Chinese B2B (business to business) tradeshow in the area of winter sports and mountain technologies is directed at drivers of business within the sector and offers a comprehensive range of products and information. While B2C (business to consumer) tradeshows are directed at end consumers – that is, winter sports enthusiasts – the target visitors to “Alpitec China” include owners, operators, and all employees of ski areas.
Tradeshows are a product show, sector meeting point, and information platform all in one. ALPITEC CHINA will include exhibitions by Chinese and international companies featuring the following products and services: ski lift facilities and accessories, equipment and machinery for setting up and grooming ski runs, snowmaking systems, cashier systems and admission controls, survival equipment and mountain rescue implements, time measuring devices and accessories for equipping competitions, leisure time equipment for snow parks, machinery and materials for the repair and maintenance of winter sports equipment, and much, much more for the operation of a ski area. Information and experience can be exchanged at “Alpitec China” over the course of three days. And on Friday, March 5, 2010, within the framework of the “Asia Pacific Snow Conference 2010”, the following topics will be discussed: quality management as a success factor in winter sports in general as well as very concretely with regard to a destination, and the presentation of fundamental concepts of and factors for success for the further qualitative development of ski areas, such as ski schools, ski rental, and the fun factor (including snowparks and special events).

For applications and information about APSC, please contact:
alpitec@mmi-shanghai.com, tel. +21-5058-0707-821

Alpitec China/ispo china 2010
Dates: March 4-6, 2010
Location: CIEC (Chinese International Exhibition Center)
6# East Beisanhuan Road, Chaoyang District, Beijing
10028 People’s Republic of China
Website: www.alpitec.cn

29 Dec 2008

A superb season start to launch the preparation of 'Prowinter 09'

23 Dec 2008

From April 15th to 17th, 2009, ‘Prowinter 09’, the International Fair for Winter Sports Services and Ski Renting Equipment will take place for the 9th time within the buildings of the ‘Fiera di Bolzano’ where over 200 companies from 15 alpine and neighbouring Eastern-European countries will be gathering and presenting their products and technology. They all aim to display their most recent models and the hottest new tendencies from their field to a crowd of experts and specialists coming from the entire skiing planet. During the 2008 edition of ‘Prowinter’ which took place alongside ‘Alpitec’ – another show organized by the operational centre of the Bolzano Fair which mostly focused on technology related to the mountain world and winter sports – 9,550 visitors from 32 countries came to visit the stands.

The abundant snow-showers which recently covered the slopes of mountains in Europe and North America with fresh snow led many resorts to anticipate the opening of their pistes, attracting many ski-fans on their well prepared slopes. Every winter sports professional – ski shop attendants, staff from renting and ski-tuning stores, ski instructors, ski patrollers or lift operators – has been under pressure to get ready on time to satisfy the needs of ski-hungry visitors, wishing to make the most of the great snow conditions. Everyone had to work hard to perfectly prepare and tune the equipment required to smoothly operate a resort.

The management of ‘Prowinter’, the International Fair for Winter Sports Services and Ski Renting Equipment, were busy too! They wasted no time in launching their missions of information and contact towards specialists and experts. They have begun to look for original themes and ideas to share as quickly as possible. Innovation and fruitful exchanges will be the main goals of the ‘Prowinter 09’ Trade Show, in April. Then, professionals from that complex and quickly evolving world, will benefit from a thorough and useful program, put together within the ‘Prowinter Forum’ located within the large exhibition zone of the ‘Bolzano Fair’.

Visitors will have the privilege to meat leading personalities from their field as well as top-champions from the Italian Ski Team invited at Bolzano as part of the ‘Gran Premio Pool Sci Italia’ which each year rewards the successful Italian athletes of the past season. The ‘Snowboard Forum’ is also one of the most expected highlights of the week.

“Prowinter is the only European ‘business-to-business’ trade show specialized in the sector of winter sports services and the maintenance of ski renting equipment,” explained Evi Götsch, the project manager of the event. “Our exhibition answers several calls from the professional including providing them with updated information and advice, as well as with updated technological support and solutions for their specific needs. Our visitors have the opportunity to take advantage of a true reference centre of reflection and exchange of ideas between them. Potential buyers will have a chance to look for the best answers to their requirements and eventually perfect their knowledge,” also says Evi Götsch.

“The context is actually ideal for our guests who are directly involved in that activity. During ‘Prowinter 09’ they will also have the possibility to witness and test the most efficient technological developments and the trends set by leading experts from all over the world. It’s surely worth the trip!”

Bolzano, 18th of dicember 2008

Contact Media International Prowinter Press contact Bolzano/Bozen Exhibition Center
Patrick Lang
Tel: +41 61 281 2804 +41 79 356 2321
Fax: +41 61 281 2828
patrick.lang@worldskinews.com
Cristina Pucher
Tel : +39 0471 516012
Fax : +39 0471 516212
pucher@fierabolzano.it

Un superbe début de saison pour lancer les préparatifs de ‘Prowinter 2009’ !

Du 15 au 17 avril 2009, la Foire Internationale des Services et de Location de Matériel de Sports d’Hiver se tiendra pour la 9ème fois de son histoire dans les bâtiments de la ‘Fiera de Bolzano, où devraient se réunir à nouveau plus de 200 exposants originaires d’une quinzaine de pays des Alpes et des environs. Ils auront à cœur de présenter leurs dernières nouveautés et les tendances actuelles de leur profession à un public d’experts et de professionnels du monde entier. Au cours de l’édition de ‘Prowinter 2008’ pendant laquelle se tenait parallèlement ‘Alpitec’ - une exposition organisée par le Centre Opérationnel de la Foire de Bolzano plus spécialement dédiée à la technologie des la montagne et des sports d’hiver - 9 550 visiteurs de 32 pays se sont rendus sur les stands des exposants.

Les abondantes chutes de neige dans la plupart des grandes stations d’Europe ou d’Amérique du Nord à partir de la fin du mois de novembre ont grandement favorisé l’ouverture, parfois avancée, de leurs domaines skiables et attiré de nombreux amoureux du ski et de la montagne vers des pistes déjà bien préparées. Tous les professionnels du secteur des sports d’hiver – notamment le personnel des magasins d’articles de sports d’hiver, les spécialistes des centres de location et d’entretien du matériel, les moniteurs des écoles de ski ainsi que le personnel des remontées mécaniques - ont dû se préparer rapidement pour faire face à la demande pressante du grand public, désireux de profiter sans délai des bonnes conditions d’enneigement pour se rendre dans les zones montagneuses. Tous ont dû travailler d’arrache-pied pour préparer et régler au mieux l’équipement et le matériel utilisé sur les pistes enneigées.

C’est également le cas pour les initiateurs de ‘Prowinter’, la Foire Internationale des Services et de Location du Matériel de Sports d’Hiver. Ses organisateurs se mobilisent déjà afin de poursuivre leur mission d’information et de contact à l’intention des spécialistes avertis afin de dégager les thèmes et sujets à faire partager au plus grand nombre. Ce sera tout l’enjeu de l’exposition ‘Prowinter 2009’, prévue pour le printemps prochain. A cette occasion, les professionnels du secteur pourront profiter d’un vaste programme comprenant notamment des séminaires, des présentations, des discussions et des remises de prix organisées dans le ‘Forum Prowinter’, situé à l’intérieur même de la zone d’exposition de la ‘Foire de Bolzano’.

Les visiteurs auront ainsi le privilège de rencontrer quelques-uns des meilleurs athlètes des équipes de ski alpin italiennes, qui participeront au désormais traditionnel ‘Gran Premio Pool Sci Italia’ dont le but est d’honorer les éléments les plus brillants de la saison. Egalement attendu avec impatience, le ‘Forum du Snowboard’ également organisé sur place chaque année.

« Prowinter est la seule foire européenne ‘business-to-business’ spécialisée dans le secteur des services et de l’entretien du matériel de location de sports d’hiver » précise à ce sujet Evi Götsch, Project Manager de cet événement. « Notre exposition accomplit à la fois une fonction d’information, de conseil mais aussi de soutien technologique pour les professionnels du secteur, qui y trouveront un véritable centre de référence et de réflexion ainsi qu’une plaque tournante pour les acheteurs et tous ceux qui veulent remettre leurs connaissances à jour, » poursuit Evi Götsch. « La constellation est idéale pour les visiteurs qui s’intéressent ou qui sont concernés par cette activité. Ils auront ainsi l’occasion au cours de ‘Prowinter 09’ de faire le point sur les tendances et les développements et de se rendre compte des ultimes innovations introduites par les professionnels les plus en pointe. »

Date d’organisation de ‘Prowinter 09’ : 15-17 avril 2009
Emplacement : Foire de Bolzano – Fiera di Bolzano
Heures d’ouverture : 15-16/4-2009 : 9.00 – 18.00
17/4- 2009 : 9.00 – 17.00
Entrée /Prix : Réservée aux professionnel, 8.- € par jour /10.-€ 3 jours (50% de réduction en cas d’enregistrement‘en ligne’.
Informations : www.prowinter.it

Bolzano, le 18 décembre 2008

Contacts Media International Prowinter Contact de presse Foire de Bolzano
Fiera di Bolzano/Bozen
Patrick Lang
Tel: +41 61 281 2804 +41 79 356 2321
Fax: +41 61 281 2828
patrick.lang@worldskinews.com
Cristina Pucher
Tel : +39 0471 516012
Fax : +39 0471 516212
pucher@fierabolzano.it

17 Dec 2008

09 Dec 2008

26 Nov 2008

18 Nov 2008

New construction fair duo at Fiera Bolzano

18 Nov 2008

In 2009 the international Trade Show for Road Construction and Infrastructure Maintenance Viatec and the Trade Show for Building Machines and Devices Baumec will form a new exhibition duo from March 5 to 8 in Bolzano. The trade fair Baumec covers all the machinery and equipment needed on building sites: earth-moving machines and track vehicles, building cranes, forklifts, stackers, lifting equipment, hoisting winches, all kinds of building machinery, transporters, technology for municipal use, workwear, technical security and protective devices, while Viatec will continue to specialise exclusively in road construction. On show there will be machinery and products for the construction and maintenance of roads, bridges and tunnels, systems and products for industrial and traffic safety, traffic recording and control systems, winter maintenance technology and road signs.

(se) www.baumec.it and www.viatec.it

18 Nov 2008

17 Nov 2008

INTERPOMA 08 consolidates the event's international credentials

14 Nov 2008

From 6 to 8 November Bolzano was transformed into the world capital of the apple. For the biennial edition of “INTERPOMA”, an influx of overseas trade professionals and experts from across the apple-growing sector converged on the Fiera Bolzano exhibition centre to explore the universe that revolves around this fruit

(Bolzano, 14 November 2008) Germany, the United States, Israel, Japan and New Zealand: trade specialists from the four corners of the globe came together for the sixth edition of “Interpoma”, the only exhibition in the world entirely dedicated to the apple industry. From 6 to 8 November the halls of the Fiera Bolzano convention centre welcomed almost 4,600 overseas visitors, 40% of the 11,653 attendees who explored the 17,000 square metres of exhibition space to discover the many facets of the apple sector.
There was also an international theme to the long-running conference “The Apple in the World”, which attracted 900 participants during the three-day tradeshow. The event was a resounding success, with a succession of globally renowned speakers taking turns to address the audience in the centre’s Elena Walch Hall, on a number of extremely topical and interesting topics. The conference was opened by Philippe Binard of Freshfel/WAPA, who presented data concerning world apple production and placed particular importance on local growers’ networks such as those in South Tyrol, one of the world’s largest apple producing regions with an annual harvest of over 900,000 tonnes. The first day’s agenda also centred on Russia and Asia, two rapidly expanding markets which are increasingly a target for export driven producer. “Harmonisation and new pesticide residue regulations” was the topic of the second day, which registered a peak audience of 370 attendees, while the organic apple market was the focus of the final session.
“Each successive edition of “Interpoma” further establishes its reputation as an international exhibition”, affirmed Gernot Rössler, president of Fiera Bolzano. “It is a steadily growing event which this year has taken a giant step forward, both in terms of its international scope and as regards the number of visitors. In 2006, 31.7% of the total audience came from abroad, including Europe and the rest of the world, whereas this year that figure rose to almost 40%, with visitors from 54 different countries,” explained Mr. Rössler, proud of the success that the event has achieved.
There were also numerous favourable comments among the exhibitors. Gerhard Dichgans, director of the VOG Association, the largest organisation of apple growers in South Tyrol, declared: "This year we have also seen an increase in overseas visitors and delegations. Every year the high professional and scientific profile of the conference attracts hundreds of experts from within the sector, confirming that “Interpoma” has, over the years, become the international benchmark event for the apple sector".
“Interpoma 08” drew a highly specialised audience, with 91.6% of the turnout consisting of trade visitors. “One important finding of the survey carried out by Fiera Bolzano among attendees is that 54.8% of those interviewed declared the intention to do business with the exhibitors they contacted,” affirmed Reinhold Marsoner, managing director of Fiera Bolzano. The satisfaction rating was also high: of the sample of 261 visitors interviewed as part of the Fiera Bolzano survey, 100% expressed a positive opinion of the exhibition, with 73.6% describing it as good, 16.5% excellent and 9.9% satisfactory.

14 Nov 2008

13 Nov 2008

12 Nov 2008

11 Nov 2008

03 Nov 2008

29 Oct 2008

27 Oct 2008

24 Oct 2008

21 Oct 2008

20 Oct 2008

15 Oct 2008

14 Oct 2008

13 Oct 2008

09 Oct 2008

08 Oct 2008

07 Oct 2008

06 Oct 2008

05 Oct 2008

02 Oct 2008

01 Oct 2008

Asia Pacific Snow Conference

30 Sep 2008

“Ski resort business plan” will be one of the main topics presented by ALPITEC CHINA/ispo china during the Asia Pacific Snow Conference in February 2009. The conference will give information about a ski resort business plan like feasibility studies, technical planning, cost estimation and financial plans necessary for the construction of ski resorts. This and further topics like rental and ski service will be discussed with experts of the sector like Patrick Cao Yue, Executive President Corporate Development of Melco China, Alessandro Marzola, ski resort manager and Erwin Stricker, owner of RentaSport an FIS delegate for China.

Further information about ALPITEC CHINA under www.alpitec.cn

30 Sep 2008

24 Sep 2008

23 Sep 2008

Organic Apples focus of the third day at INTERPOMA 08

22 Sep 2008

During the final day of 'The Apple in the World' convention, held from the 6-8 November at 'Interpoma,' the current situation for the organic apple growing sector will be tackled head on

The sixth edition of Interpoma will be held in Bolzano, Alto Adige (Italy), from the 6-8 November 2008. It is the only fair in the world dedicated to the production, storage and marketing of apples. The fair will conclude with a focus on organic apples. The last day of this convention, which will take place during the three days of the show, will be dedicated to the universe of growing apples without the use of chemical pesticides or soluble fertilizers. This topic will be addressed during the seminar 'The Production and Market of Organic Apples' which will be moderated by Josef Dalla Via, director of the Laimburg Center of Experimentation.
In the world of business and finance organic agriculture turns over 28 billion Euros, of which 15 billion euros are generated in Europe alone. Italy ranks number five in the world and first in Europe for organic production (followed by Spain, Germany, and Great Britain) with 1.15 million hectares of land under cultivation and 50,276 workers directly employed in the sector*.
Included within these figures are those of the apple producing sector with 950 organic Italian apple producers, generating a total of 75,000 tons of organic apples from 3,009 hectares of land, of which 938 are in the process of conversion to organic production**.
Numerous topics will be discussed on Saturday, November 8. Among the line-up experts to take the stage here will be Jeanette Huber of Zukunfstinstitut Horx Gmbh (Frankfurt) who will examine the subject of 'Organic Consumption - Fashion or Trend for the Future?' Following this presentation are Dietmar Franzelin (Director of the S�dtirol BIO Cooperative) and Gerhard Eberh�fer (Director of Val Venosta BIO) who will elaborate on the current state of organic apple production and marketing in Alto Adige, which harvests 29,000 tons*** every year, making it the foremost European producer.
The market for organic apples in Germany and the U.S. will be brought to the roundtable by Antje Kasbohm of ZMP and David Granatstein of the Washington Apple University of Wenatchee. Marco Schl�ter of IFOAM EU Groupe (Brussels) will cover the topic of 'Community Regulations for the Production of Organic Apples and their impact on the Production of Organic Apples'.
Learn more about the trends and developments of the organic apple market on the 8th of November in Bolzano,

Visitors purchasing their tickets online will receive a 50% discount (6 Euros instead of 12 Euros) and can directly enter the pavilion without having to go to the cashier.
For more detailed information about the convention, speakers or to register online visit www.interpoma.it

* source: Sinab, December 2007
**source: Agri2000, 2007
***source: Bolzano Chamber of Commerce, 2007

22 Sep 2008

19 Sep 2008

18 Sep 2008

17 Sep 2008

16 Sep 2008

15 Sep 2008

14 Sep 2008

13 Sep 2008

11 Sep 2008

05 Sep 2008

04 Sep 2008

ALPITEC goes EAST

02 Sep 2008

Alpitec China has started selling exhibition spaces. Several companies have already shown interest in this technical trade show: Reichmann & Sohn and Wintersteiger, who produce machinery for ski maintenance; Demac and Snowstar, who produce technical snow; Leitner Group, E.E.I. and their Chinese counterpart EEDA, LTI Steel Wire Rope and Arcelor Mittal Wire operate in the cable car business; Compac produces conveyor belts; Neveplast snow park equipment; Skipp sells high-tech poles and Microgate produces time measuring devices for racing.
Further information on www.alpitec.cn

02 Sep 2008

01 Sep 2008

27 Aug 2008

26 Aug 2008

22 Aug 2008

International update for ski resort managers

19 Aug 2008

“Alpitec China” provides international update for ski resort managers
“Alpitec China” will open its doors together with “ispo china” in Beijing from February 19 to 21. There will be a single admission for two clearly structured tradeshow areas. “Alpitec China” will cover all of the classic areas of winter technologies and is therefore particularly interesting for ski resort managers, cableway and ski lift operators, winter sports clubs, associations, service providers, ski schools and instructors from Asia. “Alpitec China” is a meeting point for alpine winter technology and the cable car business all over the world.

19 Aug 2008

08 Aug 2008

ALPITEC CHINA provides ski area technology

06 Aug 2008

“Alpitec China” will provide the international update for current ski area technology
“Alpitec China” 2009 will cover all of the classic areas of winter technology: cable cars and ski lifts, snowmaking equipment, conveyors, technical equipment for snow-trail grooming and piste maintenance, machinery and materials for the maintenance of winter sports equipment and software for ski areas, ski schools and rentals.
Exhibitors will also present ticketing and admission control systems, recreational facilities and snow park equipment, ski and ski boot custody. Shortly everything needed to build and manage a ski resort. Alpitec China will take place in Beijing from 19th-21st February 2009 together with ispo china.

31 Jul 2008

30 Jul 2008

29 Jul 2008

24 Jul 2008

21 Jul 2008

Variety plus innovation spells success for apple market

17 Jul 2008

The first day of the conference "The Apple in the World" at "Interpoma 2008" will provide an overview of the world apple market, with a special focus on Italy and the South Tyrol. While Golden Delicious, Gala, Granny Smith and Red Delicious are this year's best sellers, the outlook is also encouraging for three new varieties.

The international apple market will dominate the agenda on the first day of "The Apple in the World". The annual international conference is being hosted by Interpoma, the international trade show for apple growing, storage and marketing, which will take place from 6 to 8 November at Fiera Bolzano in South Tyrol, Italy.
"One of the focuses of the conference will be the world apple market, especially the Asian, Russian and European markets," says conference organiser Kurt Werth, a global authority on the apple sector. "It is generally accepted that in Europe, fruit growers' organisations play an extremely significant role. For them business is booming right now, due in no small measure to marketing policies introduced by the European Union, which has also implemented important strategies for the prevention and professional management of sales crises," he concludes.
Over 63 million tonnes of apples were produced worldwide in 2006*, of which 55% were grown in Asia. Europe was the world's second most productive area with 22% of the total harvested volume, while North America accounted for 15%. Among European nations, Italy was the top producer with an output of 2,142,000 tonnes**. Of this total, 46% (978,000 tonnes)*** were harvested in South Tyrol, the cradle of the European apple industry with 18,000 hectares of cultivated area.
The continuous replanting of apple orchards to keep pace with production and market demands, variety renewal and attention paid to the most sought-after varieties: these are the factors which have made South Tyrolean apple growers the global leaders in their field. Over the last few years in South Tyrol, around 800 hectares of apple orchards have been replaced with the market's most popular varieties. Last year, for example, 40% of the new orchards were planted with Golden Delicious and 15% with Gala. The Granny Smith and Red Delicious varieties are also favoured by apple growers, each accounting for 11% of new plantations.
Recently, the South Tyrol Association for Variety Renewal, formed by the Association of South Tyrol Fruit Growers' Co-operatives (VOG) and the Cooperative Association of Val Venosta (VIP), in conjunction with the Advisory Board for Fruit and Wine Cultivation and the Laimburg Research Centre for Agriculture and Forestry, have been finalising plans to replant orchards with three new varieties: MOD̮ (CIV G198), KANZI� (Nicoter) and JAZZ� (Scifresh).
The characteristics and potential of these three new varieties will be presented on 6 November at the international exhibition centre in Bolzano, capital of the province of South Tyrol, during the conference "The Apple in the World".

* Source: World Apple Review, Belrose Inc., 2007
** Source: Eurofel, 2007
***Source: Bolzano Chamber of Commerce, 2007

17 Jul 2008

16 Jul 2008

14 Jul 2008

30 Jun 2008

28 Jun 2008

27 Jun 2008

26 Jun 2008

25 Jun 2008

23 Jun 2008

16 Jun 2008

Preparations in full swing for Interpoma 2008

11 Jun 2008

The world's only trade fair dedicated to apple growing, storage and marketing is already into its sixth year. The event takes place from 6 to 8 November at Fiera Bolzano in South Tyrol, the cradle of the European apple industry. The supporting programme includes the international conference "The Apple in the World".

(Bolzano, 11 June 2008) From 6 to 8 November the halls of the Fiera Bolzano exhibition centre will open their doors to the sixth edition of Interpoma, the biennial international trade fair which focuses exclusively on the growing, storage and marketing of apples. The event represents the ideal forum for discovering the latest trends, getting informed about new offers and products, doing business deals and meeting the world's top apple industry experts.
The trade fair's supporting programme includes the now traditional international conference "The Apple in the World", whose organiser Kurt Werth is a leading authority in the apple sector. The conference will cover a number of topical issues including "Harmonization and new pesticide residue regulations", "Trends in organic apple production and marketing" and "Restrictions and barriers in the world apple market". With wide-ranging topics and globally renowned speakers, the conference is one of the main tools with which Interpoma aims to expand its international audience.
The only trade fair in the world which is dedicated to the apple industry, Interpoma focuses mainly on three topics: apple growing, storage and marketing. The 15,000 m2 exhibition area provides ample space in which to explore innovations and trends in sorting technology, packing machinery and materials. Visitors will also be able to browse state-of-the-art drive systems and equipment for tree care, soil care and transport, as well as devices and materials for tree nurseries and harvesting. As regards storage technology, Interpoma 2008 will showcase the latest refrigeration systems, measuring and regulation systems, internal transport systems, prefabricated units for construction, insulating materials and storage hygiene solutions.
The attendance figures for the last fair underline both the importance of the exhibition and its dynamic, international appeal: 9,646 specialist visitors from 38 countries and 273 exhibiting companies, a third of them from abroad, attended Interpoma 2006.
As the largest contiguous apple growing area in the world, with 18,000 hectares of cultivated area, South Tyrol represents the ideal location for this biennial trade fair, which has become an unmissable event for operators within the sector.

INTERPOMA: The foremost international eventdedicated to the apple

11 Jun 2008

From 6th to 8th November 2008 Fiera Bolzano/Messe Bozen will serve as an international platform for the specialists of fruit cultivation and apple growing in particular. Its halls will be converted into showcases dedicated to the production, storage and marketing of apples. Interpoma 2008 will host an international conference entitled: "The apple in the world" .Experts from around the world will discuss how to respond to the different market's request during the international convention The Apple in the World, held from November 6th to the 8th at the Fiera Bolzano in the region of Alto Adige, Italy.

The conference that will be held during Interpoma, the only exhibition in the world dedicated to the production, storage, and marketing of the apple, will come up against very current topics as the event's organizer Kurt Werth explains. "There are three topics of this edition: The first will be the international situation, current trends and initiatives that institutions have implemented to favor the market, which will also be attended by representatives of the European Union and the United States. "The second topic will be the harmonization and new pesticide residue regulations in the European Union, which will be introduced by new community regulations expected by the end of the summer 2008. Finally the third topic to be discussed will be trends in organic apple production and marketing."

With key topics and world famous speakers, the international convention on the apple is one of the Iterpoma's most significant events. In fact, Interpoma has always had international appeal: the last edition, held in 2006 had 9,646 specialized visitors coming from 38 different countries and 273 exporting companies, of which one third were from abroad.

Visitors will receive a 50% discount if they buy their entrance ticket online (6.00 Euros rather than 12.00 Euros). They will also be able to go directly to the pavilion without having to go to the cashier.

For detailed information on the conference, speakers, and online registration go to http://www.fierabolzano.it/interpoma2008/index-e.htm

10 Jun 2008

09 Jun 2008

05 Jun 2008

27 May 2008

26 May 2008

23 May 2008

22 May 2008

20 May 2008

19 May 2008

07 May 2008

30 Apr 2008

28 Apr 2008

25 Apr 2008

24 Apr 2008

22 Apr 2008

21 Apr 2008

Dates Set for "Alpitec China 2009"

18 Apr 2008

The dates have now been firmly set for "Alpitec China". With the new double event "ispo china/Alpitec China" from February 19 to 21, 2009 in Beijing, the Bolzano Exhibition Center and Munich International Trade Fairs will be putting together a 360�winter sports competence center for the Chinese market.

News of this new tradeshow was announced in February at a press conference during "ispo china 2008" in Beijing. The goal of the double tradeshow "ispo china/Alpitec China" is to provide 360 degree coverage of the entire winter sports sector, seeing as how the customer groups overlap in the Chinese market. "ispo china" covers the sectors of clothing and equipment for retailers and ski rental shops, and with "Alpitec China", the offering is expanded by ski lift facilities, snowmaking technology, slope grooming equipment, and access controls.
After the success of the recently concluded edition of "Alpitec/Prowinter" in Bolzano, the Bolzano Exhibition Center received clear confirmation of its decision to symbiotically combine these two tradeshows. With "ispo china/Alpitec China", it is now tackling the next project. For years now, Munich International Trade Fairs has been working together with the Bolzano Exhibition Center within CEFA, the exhibition center network and is likewise just as convinced about the combining of these two tradeshows.
Quite a number of exhibitors from "Alpitec/Prowinter" have indicated interest in a tradeshow presence in China, including Michele Graffer of the Graffer company, which already operates on the Chinese market and which has already decided to exhibit at "ispo china/Alpitec China".
The ski and sporting goods industries in China are booming. With the country's rapid economic development and the growing affluence of its inhabitants, winter sports are attracting more and more aficionados. The numbers of both skiing facilities and those enjoying the sport have increased dramatically in China, and there are now more than two hundred ski areas in the country, including those of a modest scale. For the European winter sports sector, this is the right time to open up the Chinese market and to set new, forward-looking standards on a worldwide basis.

17 Apr 2008

16 Apr 2008

14 Apr 2008

10 Apr 2008

09 Apr 2008

03 Apr 2008

02 Apr 2008

31 Mar 2008

27 Mar 2008

Tried and True Varieties Still Number One with New Plantings

26 Mar 2008

In spite of globalization, South Tyrol's fruit growers are among the leaders in the world, yet they have been depending upon established varieties. Therefore, the most commonly planted apples for this season will once again be Golden Delicious, Gala, Granny Smith, and Red Delicious. For several years now, apple producers have been waiting for an alternative to the old varieties with their sure yields. Three new apple varieties have just been introduced.

In recent years, nearly 800 hectares (2,000 acres) of apple orchards have been replaced in South Tyrol, the world's largest contiguous apple growing area. That represents a turnover rate of around four percent, a trend that looks like it will continue in the coming year. "The turnover rate for this year is comparable to that of previous years and will not be substantially greater," estimates expert Harald Weis of the South Tyrol Advisory Board for Fruit and Wine Cultivation. In recent years, fruit growers have relied upon tried and true varieties in the replacement of orchards. Last year, for example, nearly 40% of the new orchards were planted with Golden Delicious. In 15% of the orchards, the choice was made for Gala, while apple producers decided on Granny Smith and Red Delicious at a rate of nearly 11% each.
In order to achieve a high level of net output and to remain competitive, more orchards need to be replaced, Weis reckons. "Operations that do not make any investments in this regard over the years will soon end up being obsolete and in need of modernization," the expert warns. He recommends a replanting rate of five to six percent, depending upon the zone of cultivation. There continues to be great interest among South Tyrol's apple producers in the variety Cripps Pink (Pink Lady�). Last year, 28 hectares (69 acres) were planted with this variety, and approximately the same amount will be added this year, too. But the scarce availability of plants is not putting the farmers in high spirits and is putting the brakes on greater development.
Recently, the legal requirements have been successfully fulfilled to plant three new varieties: MOD̮ (CIV G198), KANZI� (Nicoter), and JAZZ� (Scifresh). This has been carried out by the South Tyrol Variety Innovation Consortium - a joint platform between the two marketing organizations Association of South Tyrol Fruitgrowers Cooperatives and the Vinschgau Valley Producers - the South Tyrol Fruit and Winegrowing Consulting Center, and the Technical College for Fruticulture, Viticulture, and Horticulture in Laimburg. Thus the wait for alternative varieties has finally come to an end.
"Because of the good color formation, the scab-resistant Mod�� variety could represent an interesting choice for the cultivation areas in the valley floor," says the head of the Variety Consortium, Kurt Werth, "while in the good color areas, which in South Tyrol are in particular the hilly areas, Kanzi� could represent a new alternative." Beginning in 2010, apple producers may plant the Jazz� variety. "Our experience with this up to now is still limited at this point," explains Werth, "and we are aware of the difficulties of this variety. But the producers' interest in new, internationally familiar varieties is great. And with this variety, the marketing companies also see an interesting expansion of the level of varieties."
The most promising new varieties will be presented at the very latest by the international tradeshow Interpoma, which will be held at the Bolzano Exhibition Center in the capital of South Tyrol (Alto Adige), Italy from November 6 to 8, 2008. Expectations are high that in the future, they will represent an interesting economic perspective.

For additional information on Interpoma, the team at the Bolzano Exhibition Center is pleased to be at your service:

Cristina Pucher
Messe Bozen AG
Messeplatz 1
39100 Bozen/Italien
Tel. +39 0471 516 000
info@messebozen.it
www.interpoma.it

Bolzano, Italy, March 26, 2008

19 Mar 2008

18 Mar 2008

17 Mar 2008

13 Mar 2008

12 Mar 2008

07 Mar 2008

05 Mar 2008

04 Mar 2008

28 Feb 2008

27 Feb 2008

25 Feb 2008

22 Feb 2008

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14 Feb 2008

10 Feb 2008

08 Feb 2008

06 Feb 2008

01 Feb 2008

23 Jan 2008

Bolzano Exhinbition Fair

22 Jan 2008

The Company

Fiera Bolzano S.p.A./Messe Bozen AG has positioned itself as an exhibition center locale for the entire Alpine region. In so doing, the Exhibition Center views itself as the single most important contact exchange between companies from the German-speaking world and Italy. The city of Bolzano can look back on a tradition of tradeshows and fairs that dates back for centuries. The first evidence of trade with other Italian and foreign Alpine regions goes back to the year 1070. The geographical position of the city and the bridge function between Northern and Southern Europe that it has taken on have always required good trade, economic, and cultural relations with neighboring lands. The first tradeshow of modern times – the Mustermesse, or Trade Fair – took place in Bolzano in 1948. Fiera Bolzano / Messe Bozen has been a joint-stock company since January 1, 2003. It organizes all important events under its own direction.

The extremely service-oriented tradeshow team handles the wishes of its customers in a very individual, rapid, and reliable manner:

President   Gernot Rössler
Vice President  Gaetano Gambara
Managing Director   Reinhold Marsoner
Technical Director   Giorgio Gajer

Marketing & Tradeshows
Fabio Da Col, Department Head and Susanna Degasperi (Sportitaly, Biolife, civil Protect and new projects)
Silva Candioli and Kathrin Pfister (Klimahouse)
Martin Stampfer (Klimahouse Roma)
Evi Götsch and Priska Hechenblaikner (ProWinter, Alpitec, Interpoma, and Agrialp)
Céline Faini, Sandra Mair (Arredo, Baumec-Lignomec, Int. Autumn Tradeshow)
Luca Bizzotto and Ingrid Pfitscher (Freizeit and Hotel)
Emilia taraboi and Daniel Degasperi (Viatec, Klimaenergy)

Communications & Press
Massimiliano Cudin, Cristina Pucher, Katja Sanin

Administration
Giovanna Bona, Department Head
Giovanna Bregantini, Supplier Administration
Antonella Critelli, Client Administration
Adelheid Mur, Assistant

Technical Office
Sandro Slomp and Christian Micheli

Office
Joanna Voss

Reception
Rosmarie Schweigkofler and Claudia Pedross

The Exhibition Center, with its 25,000 square meters (270,000 square feet) of covered exhibition space and 10,000 square meters (110,000 square feet) of open space (added to which are an existing additional 5,000 square meters / 54,000 square feet in the “Welle” multipurpose hall that belong to the complex), as well as the Service Center are without a doubt the new heart of the industry and trade zone in Bolzano. The new Exhibition Center is a complex infrastructure for modern requirements in the area of exhibitions, conferences, and entertainment.

The visitor parking lot with space for 800 cars is located on the roof of the single, large-scale, and dividable pavilion, while an additional 500 parking places are reserved for exhibitors in the subterranean parking garage alongside the Exhibition Center. The main entrance to the Exhibition Center is located at "Piazza Fiera 1” near the intersection of via Marco Polo and via Buozzi.

Fiera Bolzano/Messe Bozen is a member of the UFI (Union des Foires Internationales) www.ufinet.org, the AEFI (Associazione Esposizioni e Fiere Italiane) www.aefi.it and the CEFA (Central European Fair Alliance) www.cefa.biz, an organization that unites numerous Central European tradeshow companies; in addition, it holds observer status in the ranks of the AMA (Arbeitsgemeinschaft Messen Austria) www.messen-austria.at, the union of Austrian exhibition centers.

The tradeshows in Bolzano are concentrated upon topics of the Alpine economy such as road construction, tourism and the hospitality industry, agriculture, apple growing, winter sports, alpine technologies and energy. With the development of tradeshow topics, Fiera Bolzano/Messe Bozen relies upon distinctive areas of competence from the province of Trentino/South Tyrol.

An overview of the Fiera Bolzano S.p.A./Messe Bozen AG calendar of events:

KLIMAHOUSE
Tradeshow for Energy-Efficient Construction and Renovation
www.klimahouse.it

SPORTITALY
Tradeshow for winter sports and outdoor
www.sport-italy.it

VIATEC
Tradeshow for Road Construction and Infrastructure Management in mountain areas
www.viatec.it

ARREDO
The World of Furnishing – Professional Exhibition
www.arredo.fierabolzano.it

BAUMEC
Tradeshow for Building Machinery and Equipment
www.baumec.it

LIGNOMEC
Tradeshow for Woodworking
www.lignomec.it

PROWINTER
International Tradeshow for rentals and services for Winter Sports
www.prowinter.it

ALPITEC
International Tradeshow for Mountain and Winter Technologies
www.alpitec.it

FREIZEIT
Exhibition for Sports, Hobbies, Automobiles, Vacationing, and Mountains
www.tempolibero.fierabolzano.it

KUNSTART
International modern and contemporary art fair
www.kunstart.it

INTERNATIONAL AUTUMN TRADESHOW
www.autunno.fierabolzano.it

TAN&NAILS
Trade fair for the tanning and nail industry with exclusive cosmetic trends section
www.tanandnails.it

KLIMAENERGY
Trade fair for renewable energies
www.klima-energy.it

HOTEL
International Tradeshow for the Hotel and Hospitality Industry
www.hotel.fierabolzano.it

AUTOCHTHONA
Wine Forum
www.autochtona.it

INTERPOMA
International Tradeshow for the Cultivation, Storage, and Marketing of Apples
www.interpoma.it

AGRIALP
Alpine Agriculture Show
www.agrialp.com

BIOLIFE
Tradeshow for Organic Agriculture and Alpine Natural Products
www.biolife.bz

SHOE COLLECTIONS
Order days for reseller and retailer

South Tyrol is among the most beloved and delightful areas in the entire world. Situated in the heart of the Alps, the Exhibition Center location offers not only innumerable business contacts but also the unique charm of South Tyrol.

Contact at info@messebozen.it or
Tel. +39 0471 516000,
Fax +39 0471 516111

Additional information on Fiera Bolzano S.p.A./Messe Bozen AG and its events is available at www.messebozen.it

Our official Representation in Austria:
Dr. Günther Pichler & Gabriele Kolmayr
PIMA Pichler-Marsoner KEG
Beethovenstraße 15
A-8010 Graz
Tel. 0043/316/352128 Fax 0043/316/382907-15
E-Mail pima@pima-graz.at

Our official Representation in Germany:
Mattfeldt&Sänger
Marketing&Messe AG
Albert-Einstein-Strasse 6
D-87437 Kempten
Tel. 0049 831 540633-0 Fax 0049 831 540633-99
E-Mail zentrale@messe.ag
www.messe.ag

Bolzano, November 17 2008

22 Jan 2008

18 Jan 2008

17 Jan 2008

16 Jan 2008

10 Jan 2008

09 Jan 2008

03 Jan 2008

Bolzano Exhibition Center - two New Tradeshows in 2008

03 Jan 2008

With "Klimaenergy" and the conference tradeshow "Klimahouse Roma, the Bolzano Exhibition Center will present two new tradeshows in 2008 and will organize a total of 17 events under its own management, added to which are four guest events that have already been booked.

The year will kick off with the successful tradeshow Klimahouse from January 17 to 20. A fully booked exhibition center with over three hundred exhibitors will once again be subjected to a trial by fire with extreme visitor interest from all over Italy. The three-day conference is being organized in cooperation with the agency KlimaHaus/Casa Clima and offers room for four hundred people.
Additional information and the conference topics are available at www.klimahouse.it
Two relatively new tradeshows follow in February with Sportitaly and Viatec.
Sportitaly is the only tradeshow in Italy for the sports business, and it got off to a good start last year in spite of a moderate 2006-07 winter season. The Sportitaly team hopes to make a breakthrough with the second edition from February 10 to 12.
www.sport-italy.it
Viatec is a highly specialized tradeshow for road construction and infrastructure management in mountain regions. It will be held from February 20 to 22 and will be accompanied by a conference. It is directed at managers of road construction and maintenance in communities, districts, and provinces; officials and technicians from motorways and national highway agencies; engineers, surveyors, and construction companies.
www.viatec.it
2008 is once again the year for the popular tradeshow for the general public, Arredo. It will be held on two weekends in March (7 to 9 and 15 to 16) and, as always, will be accompanied by interesting special exhibitions on the topic of furnishings.
www.arredo.messebozen.it
ProWinter, the International Tradeshow for Rentals and Services for Winter Sports (April 9 to 11) has been consolidated for the better and now takes place in even years along with the International Tradeshow for Mountain and Winter Technologies: Alpitec, including the conference, will be held in 2008 with the motto "100 Years of Cable Car History in South Tyrol" and is already practically fully booked.
www.prowinter.it and www.alpitec.it
At Freizeit from April 24 to 27, 2008, the main focus will be on flowers with the "Florita" show, but sports enthusiasts also won't come up short at this event.
www.freizeit.messebozen.it
All those interested in art should circle May 22 to 25 on their calendars: to coincide with the opening of the new Museion in Bolzano, the fifth edition of Kunstart, the International Tradeshow for Modern and Contemporary Art, will open.
www.kunstart.it
For 2008, the Autumn Trade Fair places the main focus on health. Once again this year, it will take place on two successive weekends in September (12 to 14 and 19 to 21).
www.herbstmesse.messebozen.it
Tan&Nails set for October 4 and 5, is the exotic event among the tradeshows in Bolzano. This tradeshow for the tanning and nails sector is being organized in cooperation with the German publisher and tradeshow organizer Health and Beauty.
www.tanandnails.it
Hotel is one of the crowd pullers on the calendar at the Bolzano Exhibition Center and emphasizes the strengths of this sector in South Tyrol. It will be the meeting point for hoteliers and restaurateurs from October 20 to 23, 2008.
www.hotel.messebozen.it
When Klimaenergy, the new Tradeshow for Renewable Energy for Industrial Use (October 8 to 10) and the conference tradeshow Klimahouse Roma (October 23 and 24) are added, the subject of energy will also be one of the leading tradeshow topics in Bolzano. At a time of ever higher energy costs, Klimaenergy is oriented above all else toward sectors with high energy needs, such as industry, the hotel trade, handicraft, and public institutions.
www.klima-energy.it and www.klimahouse-roma.it
The year will be rounded out by one specialized tradeshow and one tradeshow for the public, both in the area of agriculture. With visitors from thirty-four countries and a worldwide level of recognition, Interpoma may well be the most international of tradeshows in Bolzano. It will be held November 6 to 8. Biolife, on the other hand, will take place from November 14 to 16 and is poised to establish itself as the leader in Italy, since this tradeshow is based upon quality rather than quantity.
www.interpoma.it and www.biolife.bz

Guest Events 2008
For the sixth time now, the Italian Darts Championship will be held at the Bolzano Exhibition Center with three thousand competitors from all over Italy. The three-day competition (January 4-6, 2008) has filled hotels in Bolzano and vicinity.
The motorcycle scene will rendezvous at the Bolzano Exhibition Center from February 22 to 24, 2008. According to the organizer Amo Deverling of the magazine Noise, the motorcycle tradeshow BurnOut drew 130 exhibitors and 16,000 visitors to the southern section of Bolzano.
Additional guest events at the Bolzano Exhibition Center include the in-house tradeshow of the company Selectra with sixty exhibitors in late May, and the Rabbit and Bird Exhibition of the South Tyrol Ornithological Society in November.

Bolzano, January, 2008

02 Jan 2008

19 Dec 2007

17 Dec 2007

10 Dec 2007

05 Dec 2007

28 Nov 2007

27 Nov 2007

20 Nov 2007

14 Nov 2007

12 Nov 2007

10 Nov 2007

09 Nov 2007

08 Nov 2007

06 Nov 2007

31 Oct 2007

29 Oct 2007

17 Oct 2007

13 Oct 2007

ALPITEC/PROWINTER 2008: Back to the Future

09 Oct 2007

When the doors open on ALPITEC 2008, the 6th International Tradeshow for Mountain and Winter Technologies in Bolzano from April 9 to 11, 2008, those dates will fall almost precisely on one of the most significant anniversaries in the sector. In June 1908, one hundred years ago, the Kohlern cable car in Bolzano went into operation as the world's first aerial passenger cable car. The bold project, which even then had a clear orientation towards tourism, marked the beginning of a technical history without which the course of the economic development in mountain regions would most certainly have taken a different direction. This, too, is embodied by ALPITEC 2008: in the tried and true combination with the providers' Tradeshow for Winter Sports and Mountain Tourism PROWINTER 2008, networks of important individual sectors will once again be clearly illustrated. Nowadays, these networks are necessary preconditions for successful mountain and winter destinations.

Bolzano: One Hundred Years of Cable Car Competence
What better place than Bolzano, the actual birthplace of cable car tourism in the immediate vicinity of the world's largest ski carousel, to review and analyze the phases, trends, and tendencies of international mountain, winter, and ski tourism? And what podium would be better suited for it than "Alpitec/ProWinter" 2008 whose innovative tradeshow combination has also gained the recognition of the international public in the sector? In addition to the international cable car association OITAF, the Italian operators' associations ANEF and D.S.I., the South Tyrolean mega-association Dolomiti Superski, and the International Ski Federation FIS, sponsors of the tradeshow now also include the Swiss cable car association SBS and the association of German cable cars VDS.

Following the theme of new developments with winter and the mountain will be the 2008 "Alpitec/ProWinter" Conference in the adjacent conference center of the Bolzano Exhibition Center, a fixed component of the accompanying events. Every morning on all three tradeshow days, renowned experts will discuss development models and projects in individual lectures and podium discussions, outlining the substantial influence upon mountain and winter tourism in the years to come. While the first day will be devoted in particular to the general orientation of mountain and winter tourism, the experts will be especially occupied on the second day with practical matters of guest-oriented service organizations. The third block of the conference is entirely reserved for cable car technology. The leading designers from the companies Leitner and Doppelmayr will introduce modern cable car alternatives in passenger transport, the latest fun sport cableways for summer business, and ambitious high-tech solutions from cable car technology that continue to be highly innovative. The conference, which has been conceived in cooperation with decision makers in transport and tourism from the province and city of Bolzano, will once again include renowned experts from the core Alpine countries of Italy, Switzerland, Austria, and Germany, but experts from North America and Scandinavia will also present new approaches especially in the area of taking care of guests.

The double event will also be directly influenced once again in 2008 by the "Alpitec/ProWinter" Forum as a showcase of interesting events. The program has not yet been finalized with all of the events that are planned, but one confirmed highlight will be the presentation of the awards for the 2007-2008 International SkiArea Test (April 10, 2008) which will once again honor European ski areas and their managers for particular services in the areas of ski area quality, guest care, and innovation.

New skiing worlds will be described in the "China Lounge" at "Alpitec/ProWinter" 2008. Representatives from more than forty Chinese ski areas will attend the tradeshow as an official delegation, a more than representative cross-section of the booming winter sport sector in the Middle Kingdom. The separate hospitality area will offer space for presentations and will also serve in particular as a meeting point for operators interested in cooperation.

All of the continually updated information on the "Alpitec/ProWinter" accompanying events may be found at www.alpitec.it

The Tradeshow that Go Together
With the consolidation of its two tradeshows "Alpitec" and "ProWinter" in 2006, the Bolzano Exhibition Center above all fulfilled the wish of many international suppliers of winter technology and sports services for a highly concentrated tradeshow platform that was nevertheless directed at the entire breadth of all those interested. The current level of registration for "Alpitec" already shows that this concept is also successful over the long term. According to the current level of applications and requests, the organizers are currently assuming complete booking of the pavilion sectors that are reserved for "Alpitec" (around 8,000 sq. m. / 86,000 sq. ft. of total floor space, and 14,000 sq. m. / 151,000 sq. ft. for ProWinter). The layout planning that will be oriented toward main sector focuses or overlaps will already take place in the run-up to the close of registration in January 2008.

Even at this point, it can be determined that "Alpitec" 2008 will offer a complete overview of the individual technical sectors. In addition to the cable car area, which will bring together not only market leaders, but also smaller manufacturers that are active in their own respective European regional markets, there will be prominent representation above all else in above-snow areas of ski-runs and cross-country trails and especially in snow-making. The latter is not surprising, since for the many internationally leading producers from South Tyrol, "Alpitec" 2008 remains the "home tradeshow", and the list of other manufacturers is also just as complete.

And there is another interesting fact: in 2008, "Alpitec" is the only tradeshow in the German-speaking Alps as well as in the mountain and winter markets of the neighboring Eastern Europe. Numerous new exhibitors, in particular from the highly innovative accessory, amusement, and service sectors, will take advantage of the tradeshow as an up-to-date showcase, an indication that the sector may be proceeding faster than the two-year window sought after by the "big players". The organizers at the Bolzano Exhibition Center are thus counting on not only equaling the 2006 results of the double event with a total of 287 exhibitors and nearly 9,500 visitors, but exceeding them, as well.

Complete information on the tradeshow program, participation, and deadlines may be found at www.alpitec.it.

Alpitec/Prowinter 2008

Dates: April 9 to 11, 2008
Location: Exhibition Center, Bolzano, South Tyrol, Italy
Hours: 9:00 A.M. to 6:00 P.M.; last day of the tradeshow (April 11) 9:00 A.M. to 7:00 P.M.
Admission: only for visitors from the sector - pre-registration may be completed on the Internet
Price: 8 euros
Information: www.alpitec.it

Bolzano, October 2007

05 Oct 2007

19 Sep 2007

14 Sep 2007

11 Sep 2007

10 Sep 2007

ALPITEC/PROWINTER 08 - Professional All-Around Information

03 Sep 2007

"Alpitec" and "Prowinter" will once again open their doors in Bolzano from April 9 to 11, 2008. Thus just two weeks after Easter, the tradeshow duo will lead off the large-scale European winter tradeshows, offering the ideal platform for professional exchanges to all experts in winter sports, winter technologies, and winter tourism. "Alpitec" will once again provide the international update for current ski area technology, while "Prowinter" will cover topics ranging from modern rental and service infrastructures through what's in with sports and winter holiday trends.

A Tried and True Concept
With the first parallel event, the two winter technology and winter sports tradeshows already proved themselves: the combination is a great draw. With nearly 150 exhibitors, the 5th edition of "Alpitec" managed to clearly assert its position as an important biennial meeting of the sector in the Eastern Alps. And it did so in spite of the new schedule in the spring that was arranged on short notice. For the equippers' tradeshow "Prowinter" that had been taking place annually, the sixth edition with 287 exhibitors was likewise a significant success. A total of nearly 9,500 experts visited the double tradeshow. Even in its preliminary stages, this consolidation was already being acknowledged as innovative. And in the opinion survey of visitors, it received a thoroughly positive echo with more than 80% approval. That was reason enough to establish the "two-pack" in a two-year rhythm as a fixed component of Bolzano's tradeshow program after "Prowinter" once again provided a resounding "solo" performance (in April 2007, with 226 exhibitors and 4,648 visitors).

And once again in the coming year, the Bolzano Exhibition Center will continue with its successful concept: a single admission for two clearly structured tradeshow areas. That offers space for the concentrated attention to customers by specialized experts while at the same time effectively setting up exhibitors whose offer is tailored simultaneously to several circles of interested parties among visitors from the field. Examples include slope protection, provisions for ski schools, clothing for personnel, advertising service providers, manufacturers of ski service/storage equipment for cable car operations, and athletic businesses. The arranging of the two tradeshow areas that are directly adjacent to each other and which comprise a total of 22,000 sq. m. or 237,000 sq. ft. (Alpitec with 8,000 sq. m. or 86,000 sq. ft. and "Prowinter" with 14,000 sq. m. or 151,000 sq. ft.) will take place after the official close of registration in February 2008. The overwhelming majority of exhibitors from each of the last two events have already announced their participation.

Complete Winter Technology
It can thus already be seen today that "Alpitec" 2008 will once again cover all of the classic areas of winter technology. In addition to cable cars and chair lifts, snowmaking technology, and slope grooming equipment, smaller snowgoing vehicles and four-season vehicles will be on display, as will machinery solutions for snow clearing and summer maintenance. The offering by exhibitors is rounded out by guest management with admissions control and service administration, communications and information technologies, and the area of slope safety and rescue.

In view of the undiminished attractiveness of the local market, the organizers are also expecting a strong international presence for 2008 as well (in 2006, exhibitors represented 14 different countries). In both this area and on the part of visitors, though, the first effects of the strong involvement of South Tyrolean companies with the Chinese market will be evident for the first time, as the 2007-2008 season there experiences a new highpoint with the opening of that country's "first European ski area".
In addition to delegations from the Far East, experts from the core European winter countries will in any case make up the majority of the visitors from the sector. For the first time, "Alpitec/Prowinter" 2008 will only take place "during the week" (Monday to Friday) and thus will be even more dedicated to a professional public involved in the industry.

An Attractive Framework
The discriminating schedule of events including informative conferences, showy demonstrations, and productive meetings within the sector has long been the hallmark of Bolzano's winter tradeshow. And "Alpitec/Prowinter" 2008 will certainly not be an exception. In addition to meetings of different associations of operators and ski instructors, the dates of which are set during the course of the autumn, the tradeshow will once provide space for numerous honors to be bestowed upon successful companies or prominent personalities from the worlds of business and sports.

The subjects and schedule of the "Alpitec/Prowinter" Conference are already known. This specialized and informative highlight will be organized for next year in cooperation with the Autonomous Province of Bolzano, the Community of Bolzano, the South Tyrol Department of Cable Cars, and the Curatorship of Technical Cultural Heritage. During the first part of each day (9:00 A.M. to 1:00 P.M.) on all three days of the tradeshow, top quality international speakers will deal with current issues on the overall topic of "Cable Cars as the Engine of Worldwide Development of Mountains".

In addition to a short overview of one hundred years of history in South Tyrol's passenger cable cars, concrete development concepts will be presented for skiing regions and ski areas. At the forefront will be not only the consequences of climate change, but also societal changes that must be met with new approaches in service and selection. The close connection to cable car practice will insure first-hand presentations of modern transport solutions and spectacular projects and realizations that are absolutely current.

Alpitec/Prowinter 2008

Dates: April 9 to 11, 2008
Location: Exhibition Center, Bolzano, South Tyrol, Italy
Hours: 9.00 A.M. to 6:00 P.M.
Admission: Only open to visitors involved in the sector
Price: 8 euros
Information: www.alpitec.it

Bolzano, September 2007

01 Sep 2007

29 Aug 2007

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09 Aug 2007

Environmentally-friendly construction

30 Jul 2007

In the centre of Bremerhaven, a unique theme-based attraction with a scientific basis is being constructed: Klimahaus� Bremerhaven 8� Ost. Three clearly structured exhibition areas of over 11,000 square meters show the visitors from spring 2008 the whole world of climate. Every year, 600,000 visitors will experience a fascinating journey along the 8th line of longitude around the earth through different climate zones. The elements section of the exhibition illustrates the simple principles and complex inter-relationships of climatic and weather phenomena in an entertaining way. In the perspectives section the visitors can take a look at the past and the future of our planet and create their own weather forecasts. Furthermore Klimahaus� offers facilities for different events like congresses, conferences, symposia etc. and will also assist schools to facilitate learning. Source: http://www.klimahaus-bremerhaven.de/?language=en

Thermal solar heating

30 Jul 2007

With the installation of a thermal solar heating system, one is actively contributing to the lowering of environmentally harmful CO� emissions. A solar heating system has an unequivocally positive CO� balance compared to conventional water heating systems. CO� emissions from heating systems producing 3,500 kWh/a (meets the warm water needs of a four to five person household) and with a solar coverage percentage of 65% To avoid excessive CO� emissions, you should see to it that no electric heating systems come into operation. In contrast, the use of a solar heating system combined with efficient energy technology (a modern condensing boiler) with the lowest possible energy consumption is environmentally ideal. The period of energetic amortization (the time until the solar heating system has produced as much energy as was needed to manufacture the system) on a thermal solar heating system is between half a year and two and a half years. In comparison to that, conventional systems never pay back energetically. In order to make a certain amount of energy available, they need an even larger amount of primary energy. Source: http://www.solarserver.de/wissen/solarthermie-e.html

30 Jul 2007

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04 Jan 2007

Fiera Bolzano, Italy, is introducing four new trade fairs into its 2007 programme: Sportitaly, Baumec, Civil Protec and Tan&Nails. This year's exhibition calendar will thus contain fifteen events. Sportitaly, a winter sports and outdoor fair, is geared to professional attendees from the retail sector only. From February 18 to 20 over 120 exhibitors will present more than 200 brands. Next in line is the exhibition duo Baumec/Lignomec from March 2 to 5. Whereas the tradeshow for building and construction, Bauschau was previously held in tandem with Lignomec, the woodworking trade fair will in future be partnered by the trade fair for building machinery and equipment, Baumec. Disaster protection and civil protection are to the fore at the tradeshow Civil Protec from May 18 to 20. For the first edition Fiera Bolzano is reckoning on 80 exhibitors. At the autumn show Tan&Nails the exhibition company is looking to establish artificial tanning and nail design in Italy in collaboration with the company Health and Beauty Trade Fairs GmbH. Bolzano, 04 january 07

Fiera Bolzano incorporating four new themes

04 Jan 2007

19 Dec 2006

11 Dec 2006

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27 Nov 2006

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21 Jun 2006

Bolzano Exhibition Center

23 May 2006

BOLZANO EXHIBITION CENTER The Company As of January 1, 2003, the Bolzano Exhibition Center is now a corporation. It organizes directly all of the most important events on its calendar, guaranteeing in this way a high degree of management autonomy and a credit balance. The results achieved have ensured the Exhibition Center the reputation of an efficient private entrepreneur upon whom no state or provincial subsidies are bestowed. Bolzano is heir to an ancient tradition of fairs: the first evidence of commercial exchanges with other regions in the area, not only on the Italian peninsula but throughout the Alps, dates back to the year 1070. The geographical position of the city and its indisputable role as a bridge between Northern and Southern Europe have always favored commercial, economic, and cultural relations with neighboring countries. The first modern tradeshow, the "Campionaria" (Samples Fair), took place in 1948. Tradeshows and exhibitions are now organized in collaboration with the most important associations in the field. The Bolzano Exhibition Center is a member of the U.F.I., the Union des Foires Internationales (Union of International Exhibition Centers) as well as the A.E.F.I., the Associazione Enti Fieristici Italiani (Association of Italian Exhibition Center Authorities). It is an observing member of the A.M.A. (the Arbeitsgemeinschaft Messen Austria), the association formed by Austrian exhibition centers. For the year 2005, the Bolzano Exhibition Center registered a turnover of about � 7.485.000. The Exhibition Center District The five hectare (twelve acre) site on which the complex is located was entrusted to the Bolzano Exhibition Center in March, 1998. It is easily reachable from the national highway from the south, from the Bolzano Sud exit of the Modena-Brennero highway, from the railway station, and from the airport. It measures 40,000 square meters (430,000 square feet) of floor space between the display area and the Service Center annex, which rises four stories and hosts, among other things, the Exhibition Center's Congress Center (with rooms having a capacity of from 12 to 400 seats). When required, an additional 5,000 sq. m. (54,000 sq. ft.) of space may be added from the adjacent multipurpose structure, the "Palaonda", an integral part of the modern exhibition center district. On the roof of the single, large pavilion there are parking places for 800 automobiles, while another 500 places are available in an underground garage along via Marco Polo, the street overlooked by the main entrance of the exhibition center, with its address of "Piazza Fiera, 1". In December 2003 has been inaugurated the prestigious Sheraton Hotel. It will be connected to the Service Center of the Exhibition Center. Activities The calendar of tradeshows and exhibitions in Bolzano is filled with events dedicated to the most important sectors of the local economy: agriculture, construction, the hotel trade, and leisure time. In the first six months of 2006, the following fairs took place in the Exhibition Center: Klimahouse-Tradeshow for sustainable Construction (january), Viatec-Tradeshow for road construction in alpine zones (february), Arredo - Abitare Oggi ("Decorating - Living Today") (march), Prowinter-Tradeshow for Professionals of Winter Sports together with Alpitec-Tradeshow for the mountain and Winter technologies (april), Tempo Libero -Free Time (may). In the second half of the year, the schedule has been filled by the Fiera Internazionale d'Autunno ("International Autumn Tradeshow" (september), Hotel-International Tradeshow for Hotels, Bars, and Restaurants (october), Biolife-Tradeshow for organic agriculture and products in mountain areas (november) and Interpoma- International Tradeshow for apple growing, storage and marketing of Apples (november). 2007 will start with Klimahouse-Tradeshow for sustainable Construction followed by Sport Italy, Baumec-Tradeshow for building machines and devices together with Lignomec-Tradeshow for wood processing, ProWinter, Tempo Libero, Civil Protec, International Autumn Trade Show, Hotel, Agrialp and end with Biolife. Throughout the course of 2006 has been hold a series of smaller events, organized by third parties. Bolzano, "Gateway to the Dolomites" South Tyrol/Alto Adige is one of the most beloved and fascinating vacation destinations in the world. In the heart of the Alps yet with a Mediterranean climate, Bolzano is to be enjoyed primarily for its accessibility to nature and its singular blend of cuisines. The city is also made unique by its bilingual population and the happy union between the Italian and Germanic cultures. This multicultural city offers its visitors the possibility of getting to know an incredible variety of traditions and cultural treasures within a contained and accessible space. Bolzano, May 2006

02 May 2006

29 Apr 2006

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02 Dec 2005

10 years of CEFA - annual meeting at Bolzano

17 Jun 2005

Ten Years of the Central European Fair Alliance The organization of seminars to improve the knowledge about fair business, to build a network between the members, the representation of interests in the EU and the problems of the single members with the local authorities were the main topics of the CEFA annual meeting that took place on June 17 in the gardens of Trauttmansdorff Castle near Merano. With a brilliant display of summer flowers as the backdrop, the ten year jubilee of the Central European Fair Alliance was celebrated in Bolzano. "We are convinced to do the right thing, operating on concrete project, step by step", said Manfred Wutzelhofer, representative of Munich International Trade Fairs and CEFA-Chairman. This interest group was brought to life in January 1995 by the exhibition center organizations of Bratislava, Brno, Budapest, Graz, Klagenfurt, Ljubljana, Munich, Prague, Vienna, and Zagreb with a view toward a pan-European integration process. In 1999, it took on the name CEFA - Central European Fair Alliance, and at the same time, a website was set up with the address www.cefa.biz . Interest in the activities of tradeshow cooperation grew, so much so that between 2000 and 2004, the exhibition center organizations of Sarajevo, Novisad, Belgrade, Bolzano, Skopje, Bucharest and Plovdiv joined the alliance, as did the GHM - the Gesellschaft f�r Handwerksmessen M�nchen (the Munich Society for Handicraft Tradeshows). However, since the Brno Exhibition Center left this initiative in 1999 and the Ljubljana Exhibition Center has been inactive since 2004, CEFA currently encompasses sixteen exhibition center organizations. From the very beginning, the cooperation goals of CEFA were the exchange of information, the implementation or support of marketing and PR activities, cooperation in the individual professional areas, continuing education, and the exchange of employees. In this way, efficient access to the international market and an ease of also tapping into regional markets was to be achieved for the clients, and broad-reaching information has been made available to the cooperating exhibition centers. At the EU level, CEFA has endeavored to build up a network for its members with the institutions of the European Union. In order to consolidate cooperation with organizations in the tradeshow industry in Central and Eastern Europe, an agreement was signed in 2004 between CEFA and CENTREX, the International Exhibition Statistics Union. Since 1999, marketing stands have regularly been set up by CEFA members at events at the Munich Exhibition Center. Beginning in 2004, CEFA members have also had the possibility of presenting themselves at the "Gateway to New Europe" stand which the Munich Exhibition Center sets up at various events. The alliance organizes seminars for "Young Professionals" at which colleagues who deal with the same event topics meet and can then establish contacts at an early stage in their careers. The next seminar will take place in Munich from July 10 to 13, 2005. The central tasks of the organization are the consolidation and further development of CEFA as an organization as well as the alignment of the cooperation goals and tasks of CEFA to the current demands, which was also accentuated this year at the CEFA annual meeting in Bolzano. Next year Padova Expositions will probably become member of CEFA. At the annual meeting, Padova's request has been stated by Bolzano Expositions. The common objective of accompanying in a sustained manner the integration process in the enlarged EU with the medium of the exhibition center as a nerve center for a transfer of know-how and new business relationships is another primary goal. "Think globally and act regionally" said George Cojacaru of Romexpo at Bukarest describing briefly the CEFA's activities. He will become President of CEFA at the beginning of 2006. Bolzano, June 17, 2005

10 Jun 2005

World Fair of NGV & H2V and 11th Annual ENGVA Confrerence

26 May 2005

From June 9-12 Bolzano Expositions will host the World Fair of NGV&H2V and 11th Annual ENGVA Conference. The World Fair is organized by the Gas Vehicle Report and sponsored by the Autonomous Province of South Tyrol. Further information at www.ngvworlfair.com

13 Apr 2005

28 Jan 2005

Bolzano, 2 February 2009
Dear exhibitors,
be careful if you recieve an e-mail from World Business Guide (Registration WBG 2009). It is a service you HAVE TO PAY FOR.
The company acts similarly to Faifguide.
At the homepage of Ufi (The Global Association of the Exhibition Industry) you can find a letter in English to fill in if you should have signed a contract with Construct Data/Fairguide http://www.ufi.org/pages/thetradefairsector/fairguide.asp
Further information under www.stopecg.it

24 Jun 2003

23 May 2003

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27 Feb 2003

The project of the new "Fiera Bolzano": features and history

01 Feb 2003

The project of the new "Fiera Bolzano": features and history

In 1991, the "Ente Autonomo Fiera di Bolzano" (Bolzano Fair Independent Organisation) announced an international competition for the planning of the new Fair premises in the production district south of Bolzano, close to the motorway exit. The competition was won by a project by architects Claudio Lucchin and Roberto D'Ambrogio from Bolzano.
Soon after, the Autonomous Province and the Municipality of Bolzano, trusted the Fair Organisation with the task of managing the competition/tender to build the ice stadium in Bolzano, whose location was close to that of the future fair. The building, called "Palaonda" (i.e. "waves' palace") because of the special shape of its roof, was created as a multifunctional structure and as the first pavilion of the new Fair. The tender was assigned to the Del Favero company from Trento, on the basis of a project drawn up by architects Claudio Lucchin and Roberto D'Ambrogio together with their colleagues Bassetti, Anesi, Franchini and engineer Lee. The structure was built at record speed in order to host the world championships of ice hockey in 1994.
In the meantime, while the "Fierabolzano" project was entering the executive phase, during the 1993 "Bauschau" edition (a fair devoted to the building sector), the idea of a "model building site" was put forward. The European Community saw in this site a chance to test the application of the intervention procedures envisaged by the 92/57 directive, just issued. The Fair Organisation considered it an opportunity to enhance its image: a pilot project for a model building site, for a model fair. A mechanism involving various economic operators, social partners and the sector of vocation training was started. The designers had to face the new experience of a pilot programme, participating in specially organised seminars, checking the content of the project to comply with the new and specific safety and health requirements and working out in advance project elements of the site which are usually directly entrusted to the building contractor.

The Fair premises
On an area covering a total of about 5 hectares, the new Fair area of Bolzano is a strictly rational work, with no tinsels, which - given its considerable dimensions - dominates the entire business district of Bolzano South. It is a complex and complete structure, able to meet the most demanding needs in the exhibition, congress and leisure sectors.

The new Bolzano Fair is divided into two separate structures: the exhibition pavilion and the service centre. The exhibition pavilion covers a roofed-over area of 25,000 m2 and it includes two main sectors with different extensions, separated by the intermediate linking "gallery", which runs through the entire length of the building. A car park for 800 cars has been obtained on the roof. Further 500 cars can be parked in the underground garage along via Marco Polo. In the future, the exhibition pavilion could be heightened by one floor, using the present car park as an extra exhibition floor.
The central route in the pavilion (the "gallery") is made up of steel beams and pillars with a covering of blockboard wood. The combination of wood and steel gives a special note of elegance to the structure.
The service centre (13,500 m2 of usable surface) is a traditional structure, with a frame of concrete and slab floors. Part of the inner yard is covered by a structure of blockboard crossed beams. The building has four floors and hosts various services, among which: the police and firemen posts, a first-aid unit, bank branches, shops, the congress centre, a restaurant, showrooms, cash-desks, the desks where visitors and exhibitors can register and the offices of the Fair Organisation.
On the basis of an agreement made with the Autonomous Province of Bolzano, the Bolzano Fair has been trusted with the management of these services for the quarter.

The installations
The installations in the new Bolzano Fair were built according to the flexibility, service and ergonomic requirements deriving from the specific destination of the building. The need to guarantee flexibility is due to the fact that the structure must be adaptable in order to host different exhibitions and events.

The services include on the one hand all infrastructure links to primary services (electricity, water, sewers, telecommunication) and on the other the functional services, such as restaurants, meeting rooms, bank branches, travel agencies, telematic services, post offices, agencies providing interpreters and hostesses etc.
Special attention was devoted to the adoption of all devices which guarantee that visitors can fully "use" and enjoy the structure. This goal was achieved through environmental and ambient features (microclimate, illumination, acoustics), making transfers - by means of lifts and escalators - and the identification of places - by means of clear and simple signs - easy.

In the new Fair area all spaces available are used to advertise for products and events which contribute to capture the visitors' attention. A well-devised system of signs indicates the direction and location of services for visitors, exhibitors, installers and the staff. Signs are strategically distributed over the entire area and on the various levels of the Fair premises. They integrate with interactive information terminals (TOTEM). The alphanumeric system uses letters to indicate the sectors and numbers to indicate the aisles and their entrances. The car parks are also divided into sectors and the main entrances bear the logo of the Fair Organisation and of the current exhibition. The signs have different colours, shape and graphic appearance depending on the area where they are placed, the services they signal and the users' category.

How to reach the Fair
The new Fair area can easily be reached both by car (the "Bolzano South" exit on the Brennero motorway is very close), by train (a station for local trains, located just in front of the main entrance, guarantees fast connections to the city centre) and from the airport inaugurated on March 28th. The city centre can be reached directly by bus: lines 10a, 10b and 4, available about every ten minutes.

Some data about the building of the Bolzano Fair:
The construction works started in May 1996 and were completed in June 1998, after 24 months of hard work. They were carried out by the Adanti building contractor, from Bologna, i.e. the parent company in the Adanti/ Schiavina/ Pontello consortium, which has then subcontracted the works to over 30 companies. More than 200 km of electric cables and 150 km of pipes were installed; 30,000 cubic meters of concrete were used. About 4,000 concrete mixers entered the building site, 4 million kilos of iron were used for the reinforcement bars and more than 2,000 lamps were installed. On average, between 120 and 150 people worked here every day. The whole work cost 70 billion lira.

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09 Aug 2001

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22 Jun 2000